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The Japanese Market for Imported Fruit Juices

Author

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  • Feleke, Shiferaw T.
  • Kilmer, Richard L.

Abstract

The objectives were to analyze the competitiveness of countries exporting fruit juices into Japan and simulate the effect of the negative Japanese population growth rate on fruit juice demand. The relative price version of the Rotterdam demand model was estimated for orange, grapefruit, other citrus, apple, pineapple and grape juices. Results indicate that most exporters can’t increase market share through price reductions. Product promotion and product differentiation is a more plausible option. The growth of fruit juice demand in Japan is expected to decrease over the period 2006 through 2020 for 11 of the 18 fruit juice/country combinations because of negative population growth rate.

Suggested Citation

  • Feleke, Shiferaw T. & Kilmer, Richard L., 2009. "The Japanese Market for Imported Fruit Juices," International Food and Agribusiness Management Review, International Food and Agribusiness Management Association, vol. 12(4), pages 1-28, November.
    • Handle: RePEc:ags:ifaamr:92551
    DOI: 10.22004/ag.econ.92551
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    File URL: https://ageconsearch.umn.edu/record/92551/files/20071043_Formatted.pdf
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    References listed on IDEAS

    as
    1. Fabiosa, Jacinto F. & Ukhova, Yekaterina S., 2000. "New Aggregate And Source Specific Pork Import Demand Elasticity For Japan: Implications To U.S. Exports," 2000 Annual meeting, July 30-August 2, Tampa, FL 21743, American Agricultural Economics Association (New Name 2008: Agricultural and Applied Economics Association).
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    Cited by:

    1. Assem Abu Hatab, 2016. "Demand relationships in orange exports to Russia: a differential demand system approach focusing on Egypt," Agricultural and Food Economics, Springer;Italian Society of Agricultural Economics (SIDEA), vol. 4(1), pages 1-16, December.
    2. Ufer, Danielle & Countryman, Amanda M. & Muhammad, Andrew, 2020. "How important are product attributes for U.S. lamb imports?," International Food and Agribusiness Management Review, International Food and Agribusiness Management Association, vol. 23(3), August.
    3. Valenciano, Jaime de Pablo & Manso, José Ramos Pires & Battistuzzi, Miguel Ángel Giacinti, 2017. "Drivers of the International Pear Market: A Panel data Approach," Agricultural Economics Review, Greek Association of Agricultural Economists, vol. 0(Issue 1), January.

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