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Blogs and the Economics of Reciprocal Attention

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Author Info

  • Gaudeul, Alexia
  • Mathieu, Laurence
  • Peroni, Chiara

Abstract

Blogs differ from other media in that authors are usually not remunerated and inscribe themselves in communities of similarly minded individuals. Bloggers value reciprocal attention, interaction with other bloggers and information from reading other blogs; they value being read but also writing itself, irrespective of an audience. A novel dataset from a major blogging community, LiveJournal, is used to verify predictions from a model of social networking. Content production and blogging activity are found to be related to the size and degree of asymmetry of the relational networks in which bloggers are inscribed.

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Bibliographic Info

Paper provided by University Library of Munich, Germany in its series MPRA Paper with number 11298.

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Date of creation: 28 Oct 2008
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Handle: RePEc:pra:mprapa:11298

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Related research

Keywords: Blog; Internet; Media; Community; Social Network; Reciprocity; Livejournal; Web 2.0;

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References

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  1. Watts, Alison, 2001. "A Dynamic Model of Network Formation," Games and Economic Behavior, Elsevier, vol. 34(2), pages 331-341, February.
  2. Filippo VERGARA CAFFARELLI, 2004. "Non-Cooperative Network Formation with Network Maintenance Costs," Economics Working Papers ECO2004/18, European University Institute.
  3. Bruni, Luigino & Sugden, Robert, 2008. "Fraternity: Why The Market Need Not Be A Morally Free Zone," Economics and Philosophy, Cambridge University Press, vol. 24(01), pages 35-64, March.
  4. John Quiggin, 2006. "Blogs, wikis and creative innovation," Australian Public Policy Program Working Papers WP1P06, Risk and Sustainable Management Group, University of Queensland.
  5. Cass Sunstein, 2008. "Neither Hayek nor Habermas," Public Choice, Springer, vol. 134(1), pages 87-95, January.
  6. Huck, Steffen & Lünser, Gabriele & Tyran, Jean-Robert, 2008. "Consumer Networks and Firm Reputation: A First Experimental Investigation," CEPR Discussion Papers 6624, C.E.P.R. Discussion Papers.
  7. Matthew O. Jackson, 2003. "A Survey of Models of Network Formation: Stability and Efficiency," Game Theory and Information 0303011, EconWPA.
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Cited by:
  1. Gaudeul, Alexia, 2008. "Consumer welfare and market structure in a model of competition between open source and proprietary software," MPRA Paper 19555, University Library of Munich, Germany.

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