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Interpreting societal culture value dimensions

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  • Mark F Peterson

    (Aarhus University)

  • Tais S Barreto

    (Nova Southeastern University)

Abstract

Societal cultural value dimension scholarship can both learn from and inform the family of interrelated approaches to culture research in IB that appear in recent commentaries. It can exchange insights about societal values and meaning systems with neo-institutional and institutional logics research. It can also exchange insights with dual-processing cognition theories that are used to understand individuals in an international context by treating societal culture values and institutional characteristics as essential to interpreting personal values and attitudes. Rather than merging them, integrating culture-related specialties by exchanging insights can promote the further development of research in each of these societal and individual level fields.

Suggested Citation

  • Mark F Peterson & Tais S Barreto, 2018. "Interpreting societal culture value dimensions," Journal of International Business Studies, Palgrave Macmillan;Academy of International Business, vol. 49(9), pages 1190-1207, December.
    • Handle: RePEc:pal:jintbs:v:49:y:2018:i:9:d:10.1057_s41267-018-0185-1
    DOI: 10.1057/s41267-018-0185-1
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    References listed on IDEAS

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    10. Bradley J. Koch & Pamela Tremain Koch & Yiheng Deng, 2023. "China and U.S. organizational culture via value statements: an emic-etic yin-yang approach," Asian Business & Management, Palgrave Macmillan, vol. 22(3), pages 1094-1130, July.
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