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Soziale Medien im Personalmanagement

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  • Stock-Homburg, Ruth
  • Özbek-Potthoff, Gülden
  • Wagner, Marina Melanie

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  • Stock-Homburg, Ruth & Özbek-Potthoff, Gülden & Wagner, Marina Melanie, 2012. "Soziale Medien im Personalmanagement," Die Unternehmung - Swiss Journal of Business Research and Practice, Nomos Verlagsgesellschaft mbH & Co. KG, vol. 66(1), pages 28-48.
  • Handle: RePEc:nms:untern:10.5771/0042-059x-2012-1-28
    DOI: 10.5771/0042-059X-2012-1-28
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    References listed on IDEAS

    as
    1. Stock-Homburg, Ruth, 2010. "Personalmanagement: Theorien – Konzepte – Instrumente," Publications of Darmstadt Technical University, Institute for Business Studies (BWL) 60503, Darmstadt Technical University, Department of Business Administration, Economics and Law, Institute for Business Studies (BWL).
    2. Kaplan, Andreas M. & Haenlein, Michael, 2009. "The fairyland of Second Life: Virtual social worlds and how to use them," Business Horizons, Elsevier, vol. 52(6), pages 563-572, November.
    3. Homburg, Christian & Stock, Ruth, 2004. "The Link Between Sales People’s Job Satisfaction and Customer Satisfaction in a Business-to-Business Context: A Dyadic Analysis," Publications of Darmstadt Technical University, Institute for Business Studies (BWL) 35550, Darmstadt Technical University, Department of Business Administration, Economics and Law, Institute for Business Studies (BWL).
    4. Howard, Daniel J & Gengler, Charles, 2001. "Emotional Contagion Effects on Product Attitudes," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 28(2), pages 189-201, September.
    5. Argote, Linda & Ingram, Paul, 2000. "Knowledge Transfer: A Basis for Competitive Advantage in Firms," Organizational Behavior and Human Decision Processes, Elsevier, vol. 82(1), pages 150-169, May.
    6. Stock-Homburg, Ruth & Herrmann, Lars & Bieling, Gisela, 2009. "Erfolgsrelevanz des Personalmanagements - Ein Überblick über 17 Jahre empirische Forschung," Publications of Darmstadt Technical University, Institute for Business Studies (BWL) 35531, Darmstadt Technical University, Department of Business Administration, Economics and Law, Institute for Business Studies (BWL).
    7. Kaplan, Andreas M. & Haenlein, Michael, 2010. "Users of the world, unite! The challenges and opportunities of Social Media," Business Horizons, Elsevier, vol. 53(1), pages 59-68, January.
    8. Stock-Homburg, Ruth & Herrmann, Lars & Bieling, Gisela, 2009. "Erfolgsrelevanz des Personalmanagements – Ein Überblick über 17 Jahre empirische Forschung," Publications of Darmstadt Technical University, Institute for Business Studies (BWL) 60504, Darmstadt Technical University, Department of Business Administration, Economics and Law, Institute for Business Studies (BWL).
    9. Richard L. Daft & Robert H. Lengel, 1986. "Organizational Information Requirements, Media Richness and Structural Design," Management Science, INFORMS, vol. 32(5), pages 554-571, May.
    10. Homburg, Christian & Stock, Ruth, 2004. "The Link between Sales People’s Job Satisfaction and Customer Satisfaction in a Business-to-Business Context: A Dyadic Analysis," Publications of Darmstadt Technical University, Institute for Business Studies (BWL) 60486, Darmstadt Technical University, Department of Business Administration, Economics and Law, Institute for Business Studies (BWL).
    11. Bryant, Stephanie M. & Albring, Susan M. & Murthy, Uday, 2009. "The effects of reward structure, media richness and gender on virtual teams," International Journal of Accounting Information Systems, Elsevier, vol. 10(4), pages 190-213.
    12. Ho, Jason Y.C. & Dempsey, Melanie, 2010. "Viral marketing: Motivations to forward online content," Journal of Business Research, Elsevier, vol. 63(9-10), pages 1000-1006, September.
    13. Stock, Ruth & Hoyer, Wayne, 2005. "An Attitude-Behavior Model of Salespeople’s Customer Orientation," Publications of Darmstadt Technical University, Institute for Business Studies (BWL) 60479, Darmstadt Technical University, Department of Business Administration, Economics and Law, Institute for Business Studies (BWL).
    14. Phelps, Joseph E. & Lewis, Regina & Mobilio, Lynne & Perry, David & Raman, Niranjan, 2004. "Viral Marketing or Electronic Word-of-Mouth Advertising: Examining Consumer Responses and Motivations to Pass Along Email," Journal of Advertising Research, Cambridge University Press, vol. 44(4), pages 333-348, December.
    15. Stock, Ruth & Hoyer, Wayne, 2005. "An Attitude-Behavior Model of Salespeople’s Customer Orientation," Publications of Darmstadt Technical University, Institute for Business Studies (BWL) 35542, Darmstadt Technical University, Department of Business Administration, Economics and Law, Institute for Business Studies (BWL).
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