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A közgazdaságtan és a szociológia határán - az identitás-gazdaságtan által felvetett elméleti kérdések
[On the borders of economics and sociology. Theoretical questions raised by identity economics]

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  • Király, Gábor

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    Abstract

    A tanulmány az identitás-gazdaságtan megközelítését és az általa felvetett elméleti kérdéseket kívánja bemutatni. E tan kiinduló tétele George A. Akerlof és Rachel E. Kranton szerint az, hogy a közgazdaságtanban használt hasznosságfüggvénybe be kell emelni az emberek énképének és az ezzel kapcsolatos egyéni mérlegelésnek a szempontjait. Ezt az indokolja, hogy az emberek társadalmi csoportokhoz/kategóriákhoz tartoznak, amelyekhez normarendszer társul, azaz ha viselkedésükkel megsértik a normákat, akkor önképük sérül, és ezáltal csökken a hasznosságuk is. A tanulmányban bemutatjuk, hogy ez a szemlélet az embereket "túlszocializált" társadalmi szereplőkként mutatja be, akik kevéssé reflektálnak a helyzetükre. További kérdéseket vetnek fel az elmúlt években végzett szociálpszichológiai és viselkedés- gazdaságtani kísérletek, amelyek rámutatnak, hogy az identitás- gazdaságtani elmélet egyik alapját jelentő normák erősen függnek szituációs tényezőktől. Journal of Economic Literature (JEL) kód: A14, I24, Z13.

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    Bibliographic Info

    Article provided by Közgazdasági Szemle Alapítvány (Economic Review Foundation) in its journal Közgazdasági Szemle (Economic Review - monthly of the Hungarian Academy of Sciences).

    Volume (Year): LXI (2014)
    Issue (Month): 1 ()
    Pages: 92-107

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    Handle: RePEc:ksa:szemle:1449

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    Web page: http://www.kszemle.hu

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    Postal: Közgazdasági Szemle Alapítvány (Economic Review Foundation) Budapest, Budaörsi út 45., 1112, Hungary
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    References

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    Please report citation or reference errors to , or , if you are the registered author of the cited work, log in to your RePEc Author Service profile, click on "citations" and make appropriate adjustments.:
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    1. Davis,John B., 2010. "Individuals and Identity in Economics," Cambridge Books, Cambridge University Press, Cambridge University Press, number 9781107001923.
    2. George A. Akerlof, 2007. "The Missing Motivation in Macroeconomics," American Economic Review, American Economic Association, American Economic Association, vol. 97(1), pages 5-36, March.
    3. George A. Akerlof & Rachel E. Kranton, 2005. "Identity and the Economics of Organizations," Journal of Economic Perspectives, American Economic Association, American Economic Association, vol. 19(1), pages 9-32, Winter.
    4. George A. Akerlof & Rachel E. Kranton, 2000. "Economics And Identity," The Quarterly Journal of Economics, MIT Press, MIT Press, vol. 115(3), pages 715-753, August.
    5. Noah J. Goldstein & Robert B. Cialdini & Vladas Griskevicius, 2008. "A Room with a Viewpoint: Using Social Norms to Motivate Environmental Conservation in Hotels," Journal of Consumer Research, University of Chicago Press, University of Chicago Press, vol. 35(3), pages 472-482, 03.
    6. Robert Cialdini, 2007. "Descriptive Social Norms as Underappreciated Sources of Social Control," Psychometrika, Springer, Springer, vol. 72(2), pages 263-268, June.
    7. George A. Akerlof & Rachel E. Kranton, 2008. "Identity, Supervision, and Work Groups," American Economic Review, American Economic Association, American Economic Association, vol. 98(2), pages 212-17, May.
    8. Takács, Károly, 2010. "Hálózati kísérletek
      [Network experiments]
      ," Közgazdasági Szemle (Economic Review - monthly of the Hungarian Academy of Sciences), Közgazdasági Szemle Alapítvány (Economic Review Foundation), Közgazdasági Szemle Alapítvány (Economic Review Foundation), vol. 0(11), pages 958-979.
    9. George A. Akerlof & Rachel E. Kranton, 2002. "Identity and Schooling: Some Lessons for the Economics of Education," Journal of Economic Literature, American Economic Association, American Economic Association, vol. 40(4), pages 1167-1201, December.
    10. John B. Davis, 2007. "Akerlof and Kranton on identity in economics: inverting the analysis," Cambridge Journal of Economics, Oxford University Press, Oxford University Press, vol. 31(3), pages 349-362, May.
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