Product-Market Strategies Among Development Firms
AbstractThis study reviews important real estate and strategic management literature to examine the strategies that can help real estate development organizations improve performance and increase their chances of long-term survival. The study tests the applicability of a widely accepted strategy model, the Miles and Snow typology, to real estate firms. This model suggests that several product-market strategies can yield superior performance. While our findings generally support this model, one of Miles and Snow's strategic types outperforms the others for multifamily developers in this sample.
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Bibliographic InfoArticle provided by American Real Estate Society in its journal Journal of Real Estate Research.
Volume (Year): 7 (1992)
Issue (Month): 1 ()
Contact details of provider:
Postal: American Real Estate Society Clemson University School of Business & Behavioral Science Department of Finance 401 Sirrine Hall Clemson, SC 29634-1323
Web page: http://www.aresnet.org/
Postal: Diane Quarles American Real Estate Society Manager of Member Services Clemson University Box 341323 Clemson, SC 29634-1323
Find related papers by JEL classification:
- L85 - Industrial Organization - - Industry Studies: Services - - - Real Estate Services
Please report citation or reference errors to , or , if you are the registered author of the cited work, log in to your RePEc Author Service profile, click on "citations" and make appropriate adjustments.:
- Alfred D. Chandler, 1969. "Strategy and Structure: Chapters in the History of the American Industrial Enterprise," MIT Press Books, The MIT Press, edition 1, volume 1, number 0262530090, December.
- G. Hayden Green, 1988. "Strategic Management Practices of Real Estate Developers in a Volatile Economic Climate," Journal of Real Estate Research, American Real Estate Society, vol. 3(3), pages 63-72.
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