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Factors Influencing the Tourist’s Future Intentions in Small-Scale Sports Events

Author

Listed:
  • José Miguel Vegara-Ferri

    (Department of Physical Activity and Sport, Faculty of Sport Sciences, University of Murcia, 30720 Santiago de la Ribera, Spain)

  • José María López-Gullón

    (Department of Physical Activity and Sport, Faculty of Sport Sciences, University of Murcia, 30720 Santiago de la Ribera, Spain)

  • Irena Valantine

    (Department of Sport and Tourism Management, Lithuanian Sports University, LT- 44221 Kaunas, Lithuania)

  • Arturo Díaz Suárez

    (Department of Physical Activity and Sport, Faculty of Sport Sciences, University of Murcia, 30720 Santiago de la Ribera, Spain)

  • Salvador Angosto

    (Department of Physical Activity and Sport, Faculty of Sport Sciences, University of Murcia, 30720 Santiago de la Ribera, Spain)

Abstract

Small-scale sports events are a good strategy for communities seeking to attract visitors and are one of the major attractions of sustainable sports tourism. The aim of this study to determine which factors influence the future intentions of the tourist involved in small-scale sports events. The sample was composed of 236 subjects who participated in a half-marathon in Spain. The results of the Exploratory Factor Analysis (EFA) and Confirmatory Factor Analysis (CFA) provide support for the applicability of the tourists’ perception questionnaire in the context of sports events. The results of both validity (convergent and discriminant) and reliability (internal consistency) analyses were satisfactory. The results indicated that this scale had 18 items distributed in six factors (communication, staff, electronic wordofmouth, destination image, satisfaction and future intentions). The proposal model revealed that satisfaction is a mediated factor between staff and destination image with future intentions of repeating the event. Electronic word of mouth and satisfaction were influencing factors that predicted the tourists’ future intentions. This finding suggests that this questionnaire can be a useful tool in measuring tourist perception on a small-scale sports events scale, allowing a better understanding of the reasons that lead a tourist to select a certain destination and sports event.

Suggested Citation

  • José Miguel Vegara-Ferri & José María López-Gullón & Irena Valantine & Arturo Díaz Suárez & Salvador Angosto, 2020. "Factors Influencing the Tourist’s Future Intentions in Small-Scale Sports Events," Sustainability, MDPI, vol. 12(19), pages 1-18, October.
    • Handle: RePEc:gam:jsusta:v:12:y:2020:i:19:p:8103-:d:422461
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    References listed on IDEAS

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    1. Krongthong Heebkhoksung & Wanchai Rattanawong & Varin Vongmanee, 2023. "A New Paradigm of a Sustainability-Balanced Scorecard Model for Sport Tourism," Sustainability, MDPI, vol. 15(13), pages 1-19, July.
    2. Antonio Fernández-Martínez & David Cabello-Manrique & Antonio Francisco Roca-Cruz & Alberto Nuviala, 2022. "The Influence of Small-Scale Sporting Events on Participants’ Intentions to Recommend the Host City," Sustainability, MDPI, vol. 14(13), pages 1-15, June.
    3. Sanela Škorić & Josip Mikulić & Petra Barišić, 2021. "The Mediating Role of Major Sport Events in Visitors’ Satisfaction, Dissatisfaction, and Intention to Revisit a Destination," Societies, MDPI, vol. 11(3), pages 1-14, July.

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