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Long-term orientation and international joint venture strategies in modern China

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Author Info

  • Buck, Trevor
  • Liu, Xiaohui
  • Ott, Ursula
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    Abstract

    Does high long-term orientation (LTO) as a distinctive feature of Chinese and Asian national culture still influence modern business decisions? It is difficult to answer this question when any such cultural impact must be qualified by the influence of local Chinese institutions. We study, therefore, different nationalities of international joint ventures (IJVs) within the same institutional setting of China. With foreign partners distanced from their national institutions, this isolates any cultural influence on strategies. We report that strategic commitment does indeed seem to be higher in IJVs with overseas Chinese and other Asian partners, but this conclusion is not general, and is limited to the subset of human resource strategies.

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    Bibliographic Info

    Article provided by Elsevier in its journal International Business Review.

    Volume (Year): 19 (2010)
    Issue (Month): 3 (June)
    Pages: 223-234

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    Handle: RePEc:eee:iburev:v:19:y:2010:i:3:p:223-234

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    Related research

    Keywords: China International joint ventures Long-term orientation National culture National institutions Strategic commitment;

    References

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    Cited by:
    1. Kalle Pajunen & Liang Fang, 2013. "Dialectical tensions and path dependence in international joint venture evolution and termination," Asia Pacific Journal of Management, Springer, vol. 30(2), pages 577-600, June.
    2. (Sandy) Zhang, Sha & van Doorn, Jenny & Leeflang, Peter S.H., 2014. "Does the importance of value, brand and relationship equity for customer loyalty differ between Eastern and Western cultures?," International Business Review, Elsevier, vol. 23(1), pages 284-292.
    3. Nuno Rosa Reis & Manuel Portugal Ferreira & João Carvalho Santos, 2013. "A bibliometric study of the cultural models in International Business research," Working Papers 104, globADVANTAGE, Polytechnic Institute of Leiria.

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