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Explaining consumer choice through neural networks: The stacked generalization approach

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  • Hu, Michael Y.
  • Tsoukalas, Christos
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    Bibliographic Info

    Article provided by Elsevier in its journal European Journal of Operational Research.

    Volume (Year): 146 (2003)
    Issue (Month): 3 (May)
    Pages: 650-660

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    Handle: RePEc:eee:ejores:v:146:y:2003:i:3:p:650-660

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    References

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    1. Hui, Michael K & Bateson, John E G, 1991. " Perceived Control and the Effects of Crowding and Consumer Choice on the Service Experience," Journal of Consumer Research, University of Chicago Press, vol. 18(2), pages 174-84, September.
    2. Min, Chung-ki & Zellner, Arnold, 1993. "Bayesian and non-Bayesian methods for combining models and forecasts with applications to forecasting international growth rates," Journal of Econometrics, Elsevier, vol. 56(1-2), pages 89-118, March.
    3. Simonson, Itamar & Winer, Russell S, 1992. " The Influence of Purchase Quantity and Display Format on Consumer Preference for Variety," Journal of Consumer Research, University of Chicago Press, vol. 19(1), pages 133-38, June.
    4. Patricia M. West & Patrick L. Brockett & Linda L. Golden, 1997. "A Comparative Analysis of Neural Networks and Statistical Methods for Predicting Consumer Choice," Marketing Science, INFORMS, vol. 16(4), pages 370-391.
    5. Zhang, Guoqiang & Eddy Patuwo, B. & Y. Hu, Michael, 1998. "Forecasting with artificial neural networks:: The state of the art," International Journal of Forecasting, Elsevier, vol. 14(1), pages 35-62, March.
    6. Dasgupta, Chanda Ghose & Dispensa, Gary S. & Ghose, Sanjoy, 1994. "Comparing the predictive performance of a neural network model with some traditional market response models," International Journal of Forecasting, Elsevier, vol. 10(2), pages 235-244, September.
    7. Clemen, Robert T., 1989. "Combining forecasts: A review and annotated bibliography," International Journal of Forecasting, Elsevier, vol. 5(4), pages 559-583.
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    Cited by:
    1. van Wezel, M.C. & Potharst, R., 2005. "Improved customer choice predictions using ensemble methods," Econometric Institute Research Papers EI 2005-08, Erasmus University Rotterdam, Erasmus School of Economics (ESE), Econometric Institute.
    2. Potharst, R. & van Rijthoven, M. & van Wezel, M.C., 2005. "Modeling brand choice using boosted and stacked neural networks," Econometric Institute Research Papers EI 2005-05, Erasmus University Rotterdam, Erasmus School of Economics (ESE), Econometric Institute.

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