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Can tourism enhance Chinese subjective well-being?

Author

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  • Zheng, Jing
  • Liang, Sai
  • Ma, Jing
  • Liu, Guoqiao
  • Wu, Yirong

Abstract

Using survey data from the Chinese General Social Survey, this paper empirically examines the overall impact of tourism – especially tourism intensity – on Chinese individuals' subjective well-being. Results show that tourism can significantly improve Chinese people's subjective well-being. After eliminating endogeneity bias by constructing provincial instrumental variables, findings indicate that tourism more strongly affects this population's subjective well-being. The Ordered Probit regression model further confirms the robustness of our findings. Cluster sampling estimates reveal that tourism has a more significant impact on the subjective well-being of the following Chinese tourist groups: people earning a moderate income, rural residents, residents of central and western regions, non–Communist Party of China members, religious believers, the young, the elderly, and people with a low level of education.

Suggested Citation

  • Zheng, Jing & Liang, Sai & Ma, Jing & Liu, Guoqiao & Wu, Yirong, 2022. "Can tourism enhance Chinese subjective well-being?," Annals of Tourism Research, Elsevier, vol. 93(C).
    • Handle: RePEc:eee:anture:v:93:y:2022:i:c:s0160738322000238
    DOI: 10.1016/j.annals.2022.103372
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