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Influence of Retail Store Design on the Performance of Retail Store Managers

Author

Listed:
  • Irina Olimpia SUSANU

    (Dunarea de Jos University of Galati, Romania)

  • Nicoleta CRISTACHE

    (Dunarea de Jos University of Galati, Romania)

  • Adrian MICU

    (Dunarea de Jos University of Galati, Romania)

Abstract

The purpose of this study is to examine the influence of retail store design on the performance and job satisfaction of retail store managers. A structural equations model is tested with 200 managers of a large supermarket chain. Moderating effects of crowding and perceived control on design satisfaction are examined. Managerial implications for strategy and theoretical contributions are discussed.

Suggested Citation

  • Irina Olimpia SUSANU & Nicoleta CRISTACHE & Adrian MICU, 2011. "Influence of Retail Store Design on the Performance of Retail Store Managers," Risk in Contemporary Economy, "Dunarea de Jos" University of Galati, Faculty of Economics and Business Administration, pages 274-278.
    • Handle: RePEc:ddj:fserec:y:2011:p:274-278
    as

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    References listed on IDEAS

    as
    1. Mitchell, Deborah J & Kahn, Barbara E & Knasko, Susan C, 1995. "There's Something in the Air: Effects of Congruent or Incongruent Ambient Odor on Consumer Decision Making," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 22(2), pages 229-238, September.
    2. Turley, L. W. & Milliman, Ronald E., 2000. "Atmospheric Effects on Shopping Behavior: A Review of the Experimental Evidence," Journal of Business Research, Elsevier, vol. 49(2), pages 193-211, August.
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