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Identifying the critical factors of customer behavior: An integration perspective of marketing strategy and components of attitudes

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Cited by:

  1. Archita Pal Choudhury & Amit Kundu & Dev Narayan Sarkar & Arabinda Bhattacharya, 2023. "Practitioners’ perspectives on the marketing strategies in Indian banking sector: a framework for strategy formulation," Journal of Financial Services Marketing, Palgrave Macmillan, vol. 28(1), pages 146-177, March.
  2. Purim Srisawat & Wuyi Zhang & Kassara Sukpatch & Wachira Wichitphongsa, 2023. "Tourist Behavior and Sustainable Tourism Policy Planning in the COVID-19 Era: Insights from Thailand," Sustainability, MDPI, vol. 15(7), pages 1-21, March.
  3. Kanishka Pathak & Gyan Prakash & Monika Jain & Reeti Agarwal & Rekha Attri, 2024. "Do eco labels matter for green business strategy and sustainable consumption? A mixed method investigation on green products," Business Strategy and the Environment, Wiley Blackwell, vol. 33(5), pages 4271-4291, July.
  4. Mohammad Amin Darzi & Sadra Ahmadi & Sajjad Shokouhyar, 2025. "Cross-cultural ranking of cellphone life cycle issues for strategic CSR marketing with social media-based AHP," Environment, Development and Sustainability: A Multidisciplinary Approach to the Theory and Practice of Sustainable Development, Springer, vol. 27(2), pages 3201-3232, February.
  5. Piotr Hadrian & František Milichovský & Pavel Mráček, 2021. "The Concept of Strategic Control in Marketing Management in Connection to Measuring Marketing Performance," Sustainability, MDPI, vol. 13(7), pages 1-21, April.
  6. Iranmanesh, Mohammad & Min, Connie Low & Senali, Madugoda Gunaratnege & Nikbin, Davoud & Foroughi, Behzad, 2022. "Determinants of switching intention from web-based stores to retail apps: Habit as a moderator," Journal of Retailing and Consumer Services, Elsevier, vol. 66(C).
  7. Antonio Marín-García & Irene Gil-Saura & María Eugenia Ruiz-Molina & Mihaela Simona Moise, 2025. "Sustainability and innovation as segmentation criteria in retail," Journal of Marketing Analytics, Palgrave Macmillan, vol. 13(2), pages 537-550, June.
  8. Elizabeth Emperatriz García-Salirrosas & Rafael Fernando Rondon-Eusebio, 2022. "Green Marketing Practices Related to Key Variables of Consumer Purchasing Behavior," Sustainability, MDPI, vol. 14(14), pages 1-19, July.
  9. Huang, Yung-Chuan, 2022. "How marketing strategy, perceived value and brand image influence WOM outcomes—The sharing economy perspective," Journal of Retailing and Consumer Services, Elsevier, vol. 68(C).
  10. Sundararaj, Vinu & Rejeesh, M R, 2021. "A detailed behavioral analysis on consumer and customer changing behavior with respect to social networking sites," Journal of Retailing and Consumer Services, Elsevier, vol. 58(C).
  11. Naveed Ahmad & Aqeel Ahmad & Irfan Siddique, 2024. "Beyond self‐interest: how altruistic values and human emotions drive brand advocacy in hospitality consumers through corporate social responsibility," Corporate Social Responsibility and Environmental Management, John Wiley & Sons, vol. 31(3), pages 2439-2453, May.
  12. Ilona Skackauskiene & Neringa Vilkaite-Vaitone, 2022. "Green Marketing and Customers’ Purchasing Behavior: A Systematic Literature Review for Future Research Agenda," Energies, MDPI, vol. 16(1), pages 1-20, December.
  13. Xu, Yang & Jeong, EunHa & Jang, SooCheong (Shawn) & Shao, Xiaolong, 2021. "Would you bring home ugly produce? Motivators and demotivators for ugly food consumption," Journal of Retailing and Consumer Services, Elsevier, vol. 59(C).
  14. Aftab, Junaid & Wei, Feng & Srivastava, Mohit & Abid, Nabila & Ishaq, Muhammad Ishtiaq, 2025. "Intermediating mechanisms and market conditions in big data knowledge management for enhanced market performance," Technological Forecasting and Social Change, Elsevier, vol. 219(C).
  15. Xie, Chaohong & Chiang, Chung-Yean & Xu, Xianhao & Gong, Yeming, 2023. "The impact of buy-online-and-return-in-store channel integration on online and offline behavioral intentions: The role of offline store," Journal of Retailing and Consumer Services, Elsevier, vol. 72(C).
  16. Xiaoli Zhang & Guoyi Xiu & Fakhar Shahzad & Yupeng Duan, 2021. "Optimal Financing Strategy in a Capital-Constrained Supply Chain with Retailer Green Marketing Efforts," Sustainability, MDPI, vol. 13(3), pages 1-19, January.
  17. Liu, Chih-Hsing & Dong, Tse-Ping & Vu, Ho Tran, 2023. "Transformed virtual concepts into reality: Linkage the viewpoint of entrepreneurial passion, technology adoption propensity and advantage to usage intention," Journal of Retailing and Consumer Services, Elsevier, vol. 75(C).
  18. Liu, Chih-Hsing & Gan, Bernard & Ko, Wen-Hwa & Teng, Chih-Ching, 2022. "Comparison of localized and foreign restaurant brands for consumer behavior prediction," Journal of Retailing and Consumer Services, Elsevier, vol. 65(C).
  19. Liu, Chih-Hsing, 2021. "Conducting qualitative and quantitative analyses of sustainable behaviour," Journal of Retailing and Consumer Services, Elsevier, vol. 60(C).
  20. Cao, Peng & Sial, Muhammad Safdar & Ã lvarez-Otero, Susana & Brugni, Talles Vianna & Comite, Ubaldo, 2024. "Eco-engagement: Tracing CSR communication's ripple effect on consumer hospitality loyalty," Journal of Retailing and Consumer Services, Elsevier, vol. 79(C).
  21. Fraccascia, Luca & Ceccarelli, Gaia & Dangelico, Rosa Maria, 2023. "Green products from industrial symbiosis: Are consumers ready for them?," Technological Forecasting and Social Change, Elsevier, vol. 189(C).
  22. Tsai, Pei-Hsuan & Lin, Guan-Yi & Zheng, Yu-Lin & Chen, Yi-Chong & Chen, Pao-Zhen & Su, Zheng-Cheng, 2020. "Exploring the effect of Starbucks' green marketing on consumers' purchase decisions from consumers’ perspective," Journal of Retailing and Consumer Services, Elsevier, vol. 56(C).
  23. Yung‐Chuan Huang & Chih‐Hsing Liu, 2024. "Hybrid evaluation approach for the overall impression development through the sustainability concepts and strategy of competition," Sustainable Development, John Wiley & Sons, Ltd., vol. 32(3), pages 2268-2281, June.
  24. Ye Ye & Baichen Jiang & Binyao Ning & Xinjean Lim & Lijia Hu, 2023. "Does Price Matter in Mainland China? Examine the Factors Influencing Broiler Chicken Purchase Intention," Sustainability, MDPI, vol. 15(4), pages 1-16, February.
  25. Tan, Lay Peng & Casidy, Riza & Arli, Denni, 2025. "Drivers of strategic green marketing orientation: An SME owner-manager perspective," Journal of Retailing and Consumer Services, Elsevier, vol. 82(C).
  26. Lewlisa Saha & Hrudaya Kumar Tripathy & Soumya Ranjan Nayak & Akash Kumar Bhoi & Paolo Barsocchi, 2021. "Amalgamation of Customer Relationship Management and Data Analytics in Different Business Sectors—A Systematic Literature Review," Sustainability, MDPI, vol. 13(9), pages 1-35, May.
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