IDEAS home Printed from https://ideas.repec.org/p/zbw/hswwdp/182006.html
   My bibliography  Save this paper

Überwindung betriebswirtschaftlicher Defizite im Innoregio-Netzwerk Kunststoffzentrum Westmecklenburg

Author

Listed:
  • Neunteufel, Herbert
  • Rössel, Gottfried
  • Sassenberg, Uwe
  • Laske, Michael
  • Kipura, Janine
  • Brüning, Andreas

Abstract

Das Vorhaben INNOSTRAT ist im Zusammenhang der Marketingstudien für das Innoregio Projekt Kunststoffkompetenzzentrum Westmecklenburg zu sehen, die mit der Vorstudie "Ermittlung des Marketingniveaus im KKMV" (Neunteufel/Rössel/Sassenberg 2002) begonnen wurden. In der Vorstudie wurden Defizite in der Marketingarbeit der untersuchten Unternehmen in der Kunststofforientierten Industrie im Nord-Osten (KINO) festgestellt.

Suggested Citation

  • Neunteufel, Herbert & Rössel, Gottfried & Sassenberg, Uwe & Laske, Michael & Kipura, Janine & Brüning, Andreas, 2006. "Überwindung betriebswirtschaftlicher Defizite im Innoregio-Netzwerk Kunststoffzentrum Westmecklenburg," Wismar Discussion Papers 18/2006, Hochschule Wismar, Wismar Business School.
    • Handle: RePEc:zbw:hswwdp:182006
    as

    Download full text from publisher

    File URL: https://www.econstor.eu/bitstream/10419/23350/1/0618_Neunteufelua.pdf
    Download Restriction: no
    ---><---

    References listed on IDEAS

    as
    1. Laske, Michael & Neunteufel, Herbert, 2005. "Vertrauen eine "Conditio sine qua non" für Kooperationen?," Wismar Discussion Papers 01/2005, Hochschule Wismar, Wismar Business School.
    Full references (including those not matched with items on IDEAS)

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.

      More about this item

      JEL classification:

      • L65 - Industrial Organization - - Industry Studies: Manufacturing - - - Chemicals; Rubber; Drugs; Biotechnology; Plastics
      • B52 - Schools of Economic Thought and Methodology - - Current Heterodox Approaches - - - Historical; Institutional; Evolutionary; Modern Monetary Theory;
      • B31 - Schools of Economic Thought and Methodology - - History of Economic Thought: Individuals - - - Individuals
      • B25 - Schools of Economic Thought and Methodology - - History of Economic Thought since 1925 - - - Historical; Institutional; Evolutionary; Austrian; Stockholm School
      • M31 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising - - - Marketing

      Statistics

      Access and download statistics

      Corrections

      All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:zbw:hswwdp:182006. See general information about how to correct material in RePEc.

      If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

      If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

      If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

      For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: ZBW - Leibniz Information Centre for Economics (email available below). General contact details of provider: https://edirc.repec.org/data/fwhwide.html .

      Please note that corrections may take a couple of weeks to filter through the various RePEc services.

      IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.