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The Allure of the Illegal: Choice Modelling of Rhino Horn Demand in Vietnam

Author

Listed:
  • Nick Hanley

    (School of Geography and Sustainable Development, University of St. Andrews)

  • Oleg Sheremet

    (School of Geography and Sustainable Development, University of St. Andrews)

  • Martina Bozzola

    (Agricultural Economics and Policy Group, ETH Zurich, Switzerland)

  • Douglas C. MacMillan

    (DICE, School of Anthropology and Conservation, University of Kent)

Abstract

Demand for rhino horn products is the main driver of illegal hunting of African rhinos. Using choice modelling we identify the main drivers of demand and estimate consumer willingness to pay for rhino horn attributes of high policy relevance among Vietnamese users and potential users. We find that wild or semi-wild sourced horn, harvested humanly from least rare species is the most valued among Vietnamese consumers. Furthermore, consumers are willing to pay more for illegally-traded horn, indicating that the international ban on the trade has generated a premium for illegal horn.

Suggested Citation

  • Nick Hanley & Oleg Sheremet & Martina Bozzola & Douglas C. MacMillan, 2017. "The Allure of the Illegal: Choice Modelling of Rhino Horn Demand in Vietnam," Discussion Papers in Environment and Development Economics 2017-05, University of St. Andrews, School of Geography and Sustainable Development.
    • Handle: RePEc:sss:wpaper:2017-05
    as

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    File URL: http://www.st-andrews.ac.uk/media/dept-of-geography-and-sustainable-development/pdf-s/DP%202017-05.%20Hanley%20et%20al.pdf
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    Citations

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    Cited by:

    1. Dang Vu, Hoai Nam & Nielsen, Martin Reinhardt & Jacobsen, Jette Bredahl, 2022. "Conserving rhinos by legal trade: Insights from a choice experiment with rhino horn consumers," Ecological Economics, Elsevier, vol. 193(C).
    2. Dang Vu, Hoai Nam & Nielsen, Martin Reinhardt, 2022. "Understanding determinants of the intention to buy rhino horn in Vietnam through the Theory of Planned Behaviour and the Theory of Interpersonal Behaviour," Ecological Economics, Elsevier, vol. 195(C).
    3. Hieu P. Nguyen & Hanh T. M. Nguyen & Huyen T. Pham, 2021. "The Price of Hope—Insights into rhino horn consumption in health‐related contexts in Vietnam," Journal of Consumer Affairs, Wiley Blackwell, vol. 55(4), pages 1249-1273, December.

    More about this item

    Keywords

    Rhino Conservation; Illegal Hunting; Trade in Wildlife Products; Choice Experiments;
    All these keywords.

    JEL classification:

    • F18 - International Economics - - Trade - - - Trade and Environment
    • Q27 - Agricultural and Natural Resource Economics; Environmental and Ecological Economics - - Renewable Resources and Conservation - - - Issues in International Trade
    • Q51 - Agricultural and Natural Resource Economics; Environmental and Ecological Economics - - Environmental Economics - - - Valuation of Environmental Effects
    • Q57 - Agricultural and Natural Resource Economics; Environmental and Ecological Economics - - Environmental Economics - - - Ecological Economics

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