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A Mathematical Programming Model for Optimal Product Line Structuring

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  • Steven M. Shugan
  • V. Balachandran

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  • Steven M. Shugan & V. Balachandran, 1977. "A Mathematical Programming Model for Optimal Product Line Structuring," Discussion Papers 265, Northwestern University, Center for Mathematical Studies in Economics and Management Science.
  • Handle: RePEc:nwu:cmsems:265
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    File URL: http://www.kellogg.northwestern.edu/research/math/papers/265.pdf
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    Cited by:

    1. John R. Hauser & Steven Shugan, 1978. "Intensity Measures of Consumer Preferences," Discussion Papers 291, Northwestern University, Center for Mathematical Studies in Economics and Management Science.

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