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Direct-selling Farming and Urban Externalities: What Impact on Product Quality and Market Size ?

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  • Anne Fournier

    (IDP - Institut du Développement et de la Prospective - EA 1384 - UVHC - Université de Valenciennes et du Hainaut-Cambrésis - IAE - Institut d'Administration des Entreprises - UPHF - Université Polytechnique Hauts-de-France)

Abstract

In this paper, we study how the proximity to cities affects the decision of farmers to enter the direct-selling market in presence of spatial heterogeneity in agricultural yields. We develop a theoretical model which takes into account the externality of urban pollution and market access costs on direct-selling profits. We find that regions hosting an intermediate-size city are more likely to supply a wider range of direct-selling varieties. Additionally, we highlight that spatial heterogeneity in productivity creates distortions in competition between farmers, and can have concomitant undesired effects on both the quality and the range of available varieties.
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Suggested Citation

  • Anne Fournier, 2018. "Direct-selling Farming and Urban Externalities: What Impact on Product Quality and Market Size ?," Post-Print hal-02886416, HAL.
  • Handle: RePEc:hal:journl:hal-02886416
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    Cited by:

    1. Haolong Liu, 2022. "The Tripartite Evolutionary Game of Green Agro-Product Supply in an Agricultural Industrialization Consortium," Sustainability, MDPI, vol. 14(18), pages 1-19, September.

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    More about this item

    JEL classification:

    • D43 - Microeconomics - - Market Structure, Pricing, and Design - - - Oligopoly and Other Forms of Market Imperfection
    • Q13 - Agricultural and Natural Resource Economics; Environmental and Ecological Economics - - Agriculture - - - Agricultural Markets and Marketing; Cooperatives; Agribusiness
    • Q53 - Agricultural and Natural Resource Economics; Environmental and Ecological Economics - - Environmental Economics - - - Air Pollution; Water Pollution; Noise; Hazardous Waste; Solid Waste; Recycling
    • R32 - Urban, Rural, Regional, Real Estate, and Transportation Economics - - Real Estate Markets, Spatial Production Analysis, and Firm Location - - - Other Spatial Production and Pricing Analysis

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