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Les consommateurs et le commerce équitable : scepticisme, confiance accordée et disposition à s'engager

Author

Listed:
  • Lucie Sirieix

    (Marchés, Organisations, Institutions et Stratégies d'Acteurs - Cirad - Centre de Coopération Internationale en Recherche Agronomique pour le Développement - INRA - Institut National de la Recherche Agronomique - CIHEAM-IAMM - Centre International de Hautes Etudes Agronomiques Méditerranéennes - Institut Agronomique Méditerranéen de Montpellier - CIHEAM - Centre International de Hautes Études Agronomiques Méditerranéennes - Montpellier SupAgro - Institut national d’études supérieures agronomiques de Montpellier)

  • Ariel Meunier

    (Marchés, Organisations, Institutions et Stratégies d'Acteurs - Cirad - Centre de Coopération Internationale en Recherche Agronomique pour le Développement - INRA - Institut National de la Recherche Agronomique - CIHEAM-IAMM - Centre International de Hautes Etudes Agronomiques Méditerranéennes - Institut Agronomique Méditerranéen de Montpellier - CIHEAM - Centre International de Hautes Études Agronomiques Méditerranéennes - Montpellier SupAgro - Institut national d’études supérieures agronomiques de Montpellier)

  • Burkhard Schaer

    (Inconnu)

  • Emmanuel Cheyns

    (Inconnu)

Abstract

L'article présente une recherche portant sur les consommateurs et le commerce équitable. Il s'intéresse en particulier à l'influence de la disposition à s'engager, du scepticisme et de la confiance sur les intentions de comportement. Une classification par nuées dynamiques des réponses à une enquête par questionnaire a fait apparaître trois groupes de consommateurs : les "convaincus" et les "concernés", adhérant au concept de commerce équitable mais se comportant de manière différente, et les "réfractaires".

Suggested Citation

  • Lucie Sirieix & Ariel Meunier & Burkhard Schaer & Emmanuel Cheyns, 2004. "Les consommateurs et le commerce équitable : scepticisme, confiance accordée et disposition à s'engager," Post-Print hal-02671598, HAL.
  • Handle: RePEc:hal:journl:hal-02671598
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    Citations

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    Cited by:

    1. Jean-Marie Codron & Lucie Siriex & Thomas Reardon, 2006. "Social and environmental attributes of food products in an emerging mass market: Challenges of signaling and consumer perception, with European illustrations," Agriculture and Human Values, Springer;The Agriculture, Food, & Human Values Society (AFHVS), vol. 23(3), pages 283-297, October.
    2. Philippe Robert-Demontrond & Anne Joyeau, 2016. "What the "carbon footprint" is the name: social acceptability survey of a commercial device against climate change [Ce dont « l'empreinte carbone » est le nom : enquête sur l'acceptabilit," Post-Print halshs-02444474, HAL.
    3. Sirieix, L. & Grolleau, G. & Schaer, B., 2007. "Consumers and Food Miles," Working Papers MoISA 200703, UMR MoISA : Montpellier Interdisciplinary center on Sustainable Agri-food systems (social and nutritional sciences): CIHEAM-IAMM, CIRAD, INRAE, L'Institut Agro, Montpellier SupAgro, IRD - Montpellier, France.

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