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Un camion peut-il devenir un véhicule institutionnel ? La matérialité des food trucks, entre conflit de légitimité et création d’identité

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  • Alexis Pokrovsky

    (ISC Paris - Institut Supérieur du Commerce de Paris)

Abstract

Les recherches sur le travail institutionnel ont privilégié les approches interprétatives des systèmes de symboles, s'intéressant moins aux dimensions matérielles qui sous-tendent les institutions. Or, le cadre théorique de la socio-matérialité propose une grille de lecture enrichissante des processus d'institutionnalisation à travers l'étude des artefacts matériels, en soulignant les propriétés de durabilité et de transférabilité. Notre étude se propose donc d'étudier le rôle de la matérialité dans le cadre d'un processus de travail institutionnel au sein d'un champ organisationnel. Les formes matérielles mobilisées par un groupe d'acteurs favorisent-elle le travail institutionnel notamment à travers l'expérience individuelle ? Pour répondre à la problématique, nous avons effectué une étude de cas qualitative exploratoire en nous inspirant de l'étude de cas en profondeur (Corley & Gioia 2004), sur la base d'une série d'entretiens et d'observations effectués auprès de créateurs de food truck. Nos résultats confirment ainsi le rôle de la matérialité dans les phases initiales de travail institutionnel : les dispositifs matériels, mobilisés comme des ressources, permettent l'affirmation et la création d'une identité et favorisent la légitimité des acteurs à travers la duplication d'expériences via un modèle exemplaire. La principale contribution de notre étude empirique a trait à la mise en évidence du rôle de la matérialité dans les phases initiales du travail institutionnel.

Suggested Citation

  • Alexis Pokrovsky, 2017. "Un camion peut-il devenir un véhicule institutionnel ? La matérialité des food trucks, entre conflit de légitimité et création d’identité," Post-Print hal-02549883, HAL.
    • Handle: RePEc:hal:journl:hal-02549883
    Note: View the original document on HAL open archive server: https://hal.science/hal-02549883
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    References listed on IDEAS

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