IDEAS home Printed from https://ideas.repec.org/p/erp/kfgxxx/p0016.html
   My bibliography  Save this paper

Emotions, Media Discourse and the Mobilization of Citizens - Conceptual Considerations and a Plausibility

Author

Listed:
  • Marianne van de Steeg

Abstract

The political game in the European Union has changed. Nowadays, EU issues are politicized in the public mass arena and demand from the European leadership more than the traditional, thin top-down communication. Concerns about the European democratic deficit and the legitimacy of the EU have made it important to engage citizens in EU issues and actively win their support.Since citizens almost never have firsthand experience with EU issues, they are most likely to pick up political cues from media discourse. Several events have shown that many citizens have only recently discovered the implications of European integration. Apparently, much of the media discourse on EU issues emanating from unpoliticized consensual decision-making in interest-based arenas does not reach the citizens. By comparing the media discourse on the few EU issues in which citizens have become activated and engaged – either to challenge or to support European decision-making – with media discourse that has not engaged citizens, the mechanism can be unraveled that explains the conditions under which citizens most effectively become politically active regarding EU issues.It is expected that a discourse that is highly loaded with emotions is more likely to reach citizens’ hearts and minds, and thus lead to political action, than the usual technical and consensual manner of presenting European decision-making. Insights from collective action research and on media effect research are used to operationalize the key-concept emotions. Media discourse that generates sufficient arousal to attract the citizens’ attention and interest and that invokes the identity of an imagined community in relation to a sense of agency and injustice is most likely to mobilize European citizens, even on an EU issue.

Suggested Citation

  • Marianne van de Steeg, 2010. "Emotions, Media Discourse and the Mobilization of Citizens - Conceptual Considerations and a Plausibility," KFG Working Papers p0016, Free University Berlin.
  • Handle: RePEc:erp:kfgxxx:p0016
    as

    Download full text from publisher

    File URL: http://userpage.fu-berlin.de/kfgeu/kfgwp/wpseries/WorkingPaperKFG_16.pdf
    File Function: Full text
    Download Restriction: no

    References listed on IDEAS

    as
    1. Christoph Meyer, 2007. "The Constitutional Treaty debates as revelatory mechanisms: Insights for public sphere research and re-launch attempts," RECON Online Working Papers Series 6, RECON.
    2. Andrew Moravcsik, 2002. "Reassessing Legitimacy in the European Union," Journal of Common Market Studies, Wiley Blackwell, vol. 40(4), pages 603-624, November.
    Full references (including those not matched with items on IDEAS)

    More about this item

    Keywords

    European Public Sphere; media; discourse; Europeanization; Europeanization;

    NEP fields

    This paper has been announced in the following NEP Reports:

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:erp:kfgxxx:p0016. See general information about how to correct material in RePEc.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: (Sasan ABDI). General contact details of provider: http://www.transformeurope.eu/ .

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service hosted by the Research Division of the Federal Reserve Bank of St. Louis . RePEc uses bibliographic data supplied by the respective publishers.