An Analysis Of The Relationship Between Supply-Chain Management Practices And New Product Development Time: A Case Of The North American Confectionery Manufacturers
This study reports findings of a survey of the North American Confectionery Manufacturers. Analysis focuses on the impact of buyer-supplier involvement on new product development time, the frequency of and trends in buyer and supplier involvement, and type of development activities which buyers and suppliers are involved in.
|Date of creation:||2003|
|Contact details of provider:|| Web page: http://www.saea.org/|
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