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Report NEP-MKT-2016-02-23
This is the archive for NEP-MKT, a report on new working papers in the area of Marketing. João Carlos Correia Leitão (Joao Carlos Correia Leitao) issued this report. It is usually issued weekly.Subscribe to this report: email, RSS, or Mastodon, or Bluesky.
Other reports in NEP-MKT
The following items were announced in this report:
- Olga Novikova & Dmitriy B. Potapov, 2015, "Empirical Analysis of Consumer Purchase Behavior: Interaction between State Dependence and Sensitivity to Marketing-Mix Variables," HSE Working papers, National Research University Higher School of Economics, number WP BRP 48/MAN/2015.
- Urueña López, Alberto & Gijón, Covadonga & Castro García-Muñoz, Raquel & Ureña Fernández, Olga & Feijóo, Claudio, 2015, "The drivers of the substitution of individual services for bundled services: The case of Spain," 26th European Regional ITS Conference, Madrid 2015, International Telecommunications Society (ITS), number 127187.
- Puntoni, S., 2015, "Embracing Diversity," ERIM Inaugural Address Series Research in Management, Erasmus Research Institute of Management (ERIM), ERIM is the joint research institute of the Rotterdam School of Management, Erasmus University and the Erasmus School of Economics (ESE) at Erasmus University Rotterdam., number EIA-2015-061-MKT, Mar.
- Sahay, Arvind & Jaikumar, Saravana, 2016, "Does Pharmaceutical Price Regulation Result in Greater Access to Essential Medicines? Study of the impact of drug price control order on sales volume of drugs in India," IIMA Working Papers, Indian Institute of Management Ahmedabad, Research and Publication Department, number WP2016-02-01, Feb.
- Kang, Danyang, 2015, "Effect of Information on Consumer Perception: Evidence from Restaurant Hygiene Grade Cards in New York City," Working Papers, American Association of Wine Economists, number 231156, Sep, DOI: 10.22004/ag.econ.231156.
- Liang, Julienne, 2015, "How fixed mobile usage interact? Does FTTH deployment influence the interaction?," 26th European Regional ITS Conference, Madrid 2015, International Telecommunications Society (ITS), number 127157.
- Genakos, Christos & Roumanias, Costas & Valletti, Tommaso, 2015, "Loss aversion on the phone," LSE Research Online Documents on Economics, London School of Economics and Political Science, LSE Library, number 64966, Sep.
- Martinez, Luis & Nesse, Per Jonny & Markendahl, Jan, 2015, "QoE-based service differentiation: Business models analysis for the mobile market," 26th European Regional ITS Conference, Madrid 2015, International Telecommunications Society (ITS), number 127163.