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Report NEP-MKT-2010-07-24
This is the archive for NEP-MKT, a report on new working papers in the area of Marketing. João Carlos Correia Leitão (Joao Carlos Correia Leitao) issued this report. It is usually issued weekly.Subscribe to this report: email, RSS, or Mastodon, or Bluesky.
Other reports in NEP-MKT
The following items were announced in this report:
- Dwarika Prasad Uniyal & Dwarika Prasad Uniyal, 2010, "Point of Purchase Communication: Role of Information Search, Store Benefit and Shopping Involvement," Working Papers, eSocialSciences, number id:2659, Jul.
- George Deltas & Thanasis Stengos & Eleftherios Zacharias, 2010, "Product Line Pricing in a Vertically Differentiated Oligopoly," Working Papers, University of Guelph, Department of Economics and Finance, number 1010.
- Director Programa Mercadeo FUKL Abel Eduardo Uribe, 2010, "Cuando le hablen de MINERÍA en mercadeo, no saque la pica y la linterna; Le están hablando de Customer Relationship Marketing," Artículos de Interés, Fundación Universitaria Konrad Lorenz, number 7199, Jul.
- Dean Karlan & Margaret McConnell & Sendhil Mullainathan & Jonathan Zinman, 2010, "Getting to the Top of Mind: How Reminders Increase Saving," Working Papers, Economic Growth Center, Yale University, number 988, Jul.
- Ramdas, Kamalini & Zhylyevskyy, Oleksandr & Moore, William L., 2010, "A Methodology to Support Product Differentiation Decisions," Staff General Research Papers Archive, Iowa State University, Department of Economics, number 31348, May, DOI: 10.1109/TEM.2009.2035612.
- Marco Marini & Alberto Zevi, 2010, "Consumer Cooperatives and Welfare in a Mixed Oligopoly," Working Papers, University of Urbino Carlo Bo, Department of Economics, Society & Politics - Scientific Committee - L. Stefanini & G. Travaglini, number 1010, revised 2010.
- Arthur Fishman & Israel Finkelstein & Avi Simhon & Nira Yacouel, 2010, "The Economics of Collective Brands," Working Papers, Bar-Ilan University, Department of Economics, number 2010-11, Jul.
- Ali Hortaçsu & Gregor Matvos & Chad Syverson & Sriram Venkataraman, 2010, "Are Consumers Affected by Durable Goods Makers' Financial Distress? The Case of Auto Manufacturers," NBER Working Papers, National Bureau of Economic Research, Inc, number 16197, Jul.
- Rania Zaher Naguib, 2010, "Price Discrimination in Practice: The Market for Drugs in Egypt and the U.S," Working Papers, The German University in Cairo, Faculty of Management Technology, number 20, Jul.