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Social Innovation to Drive Corporate Sustainability

In: Social Innovation

Author

Listed:
  • Thomas Osburg

    (Director Europe Corporate Affairs, Intel Corp.)

Abstract

The concept of Social Innovation seems to be omnipresent in today’s corporate discussions, but deeper reflections indicate that there are significant differences in the way Social Innovation is understood and implemented. While some see it as the next big thing after CSR or CSR 3.0, for others it is simply a new term for CSR. As with most new concepts, this unclear understanding might ultimately hinder the development of a concept that, if applied seriously, might have a significant contribution to improve the way we collaborate, innovate, and ultimately have a positive impact on the world. Even when the concept is fully embraced, it can often be detected that there is a focus on only the invention, without paying too much attention to the process leading to this result and the societal and business impact. In order to advance Social Innovation concepts, basic and proven principles from the Innovation Management need to be taken into account, in addition to the needed but often overrated focus on just the big idea to solve major problems.

Suggested Citation

  • Thomas Osburg, 2013. "Social Innovation to Drive Corporate Sustainability," CSR, Sustainability, Ethics & Governance, in: Thomas Osburg & René Schmidpeter (ed.), Social Innovation, edition 127, pages 13-22, Springer.
    • Handle: RePEc:spr:csrchp:978-3-642-36540-9_2
    DOI: 10.1007/978-3-642-36540-9_2
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    Citations

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    Cited by:

    1. Moliterni, Fabio, 2017. "Sustainability-oriented Business Model Innovation: Context and Drivers," SAS: Society and Sustainability 263484, Fondazione Eni Enrico Mattei (FEEM).
    2. Liang Wang & Justin Tan, 2023. "Coevolution of Strategy, Innovation and Ethics," Journal of Business Ethics, Springer, vol. 186(4), pages 711-721, September.
    3. Iwona Zdonek & Anna Mularczyk & Grzegorz Polok, 2021. "The Idea of Corporate Social Responsibility in the Opinion of Future Managers—Comparative Research between Poland and Georgia," Sustainability, MDPI, vol. 13(13), pages 1-20, June.
    4. Emilio Domínguez-Escrig & Francisco Fermín Mallén-Broch & Rafael Lapiedra-Alcamí & Ricardo Chiva-Gómez, 2019. "The Influence of Leaders’ Stewardship Behavior on Innovation Success: The Mediating Effect of Radical Innovation," Journal of Business Ethics, Springer, vol. 159(3), pages 849-862, October.
    5. Thi Thu Hien Phan & Hiep Xuan Tran & Trung Thanh Le & Ninh Nguyen & Simon Pervan & Manh Dung Tran, 2020. "The Relationship between Sustainable Development Practices and Financial Performance: A Case Study of Textile Firms in Vietnam," Sustainability, MDPI, vol. 12(15), pages 1-20, July.
    6. Elisa Ravazzoli & Cristina Dalla Torre & Riccardo Da Re & Valentino Marini Govigli & Laura Secco & Elena Górriz-Mifsud & Elena Pisani & Carla Barlagne & Antonio Baselice & Mohammed Bengoumi & Marijke , 2021. "Can Social Innovation Make a Change in European and Mediterranean Marginalized Areas? Social Innovation Impact Assessment in Agriculture, Fisheries, Forestry, and Rural Development," Sustainability, MDPI, vol. 13(4), pages 1-27, February.
    7. Soohwan Choi & Jaewook Yoo, 2022. "The Impact of Technological Innovation and Strategic CSR on Firm Value: Implication for Social Open Innovation," JOItmC, MDPI, vol. 8(4), pages 1-20, October.
    8. Fabio Moliterni, 2017. "Sustainability-oriented Business Model Innovation: Context and Drivers," Working Papers 2017.45, Fondazione Eni Enrico Mattei.
    9. Christian Omobhude & Shih-Hsin Chen, 2019. "Social Innovation for Sustainability: The Case of Oil Producing Communities in the Niger Delta region," Sustainability, MDPI, vol. 11(23), pages 1-26, November.
    10. Guillermo Badía & Fernando Gómez‐Bezares & Luis Ferruz, 2022. "Are investments in material corporate social responsibility issues a key driver of financial performance?," Accounting and Finance, Accounting and Finance Association of Australia and New Zealand, vol. 62(3), pages 3987-4011, September.
    11. Michela Piccarozzi, 2017. "Does Social Innovation Contribute to Sustainability? The Case of Italian Innovative Start-Ups," Sustainability, MDPI, vol. 9(12), pages 1-28, December.

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