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Nathalie T.M. Demoulin

Personal Details

First Name:Nathalie
Middle Name:T.M.
Last Name:Demoulin
Suffix:
RePEc Short-ID:pde856
http://www.ieseg.fr/enseignants-et-recherche/annuaire-academique/professeurs-permanents/?cv_id=444

Affiliation

(50%) IÉSEG School of Management
Université Catholique de Lille

Lille, France
http://www.ieseg.fr/

: +33/320545892
+33/320574855
3, rue de la Digue, FR-59000 Lille
RePEc:edi:iesegfr (more details at EDIRC)

(50%) Lille Économie et Management (LEM)

France
http://lem.cnrs.fr/

: 00-33-(0)3-20-41-73-69

Université Lille3, Domaine universitaire du "Pont de bois", BP 60149, Villeneuve d'Ascq Cedex
RePEc:edi:laborfr (more details at EDIRC)

Research output

as
Jump to: Working papers Articles

Working papers

  1. Nathalie Demoulin & Helen Cocco, 2016. "L'expérience client dans un contexte omni-canal, un concept multidimensionnelle," Post-Print hal-01610530, HAL.
  2. Nathalie Demoulin & Souad Djelassi, 2016. "An integrated model of self-service technology (SST) usage in a retail context," Post-Print hal-01563001, HAL.
  3. K. Charry & N. Demoulin, 2012. "Behavioural evidence for the effectiveness of threat appeals in the promotion of healthy food to children," Post-Print hal-00785675, HAL.
  4. N. Demoulin, 2011. "Music congruency in a service setting: The mediating role of emotional and cognitive responses," Post-Print halshs-00583226, HAL.
  5. K. Coussement & N. Demoulin & K. Charry, 2011. "Marketing research with SAS enterprise guide," Post-Print hal-00833685, HAL.
  6. N. Demoulin & P. Zidda, 2009. "Drivers of customers' adoption and adoption timing of a new loyalty card in the grocery retail market," Post-Print halshs-00487326, HAL.
  7. N. Demoulin & P. Zidda, 2008. "Les cartes de fidélité fidélisent-elles la clientèle. Quelques morceaux choisis de la recherche en marketing," Post-Print hal-00785687, HAL.
  8. N. Demoulin & P. Zidda, 2008. "On the impact of loyalty cards on store loyalty:does the customers' satisfaction with the reward scheme matter?," Post-Print hal-00285809, HAL.
  9. N. Demoulin & A. Le Boedec, 2007. "Matching music and restaurant image to enhance affective, cognitive and behavioral responses in a catering environment," Post-Print hal-00256536, HAL.
  10. N. Demoulin, 2007. "Marketing Decision Support System Openness: A Means of Improving Managers' Understanding of Marketing Phenomena," Post-Print hal-00255789, HAL.
  11. F. Biélen & N. Demoulin, 2007. "Waiting time influence on the satisfaction-loyalty relationship in services," Post-Print hal-00254951, HAL.
  12. N. Demoulin & P. Zidda, 2006. "On the differences between loyalty card adopters and nonadopters," Post-Print hal-00256549, HAL.
  13. A. Carugati & N. Demoulin & E. Hadzilias, 2005. "Setting the Framework For Developing E-government Services on Cultural Heritage," Post-Print hal-00256407, HAL.
  14. N. Demoulin & S. Djelassi, 2005. "Les délais de livraison : perceptions et impacts sur le comportement du consommateur," Post-Print hal-00256529, HAL.
  15. F. Biélen & N. Demoulin, 2005. "La relation satisfaction-fidélité : étude du rôle modérateur de la satisfaction à l'égard du temps d'attente dans les services . , 19-20 mai 2005, Nancy," Post-Print hal-00256382, HAL.
  16. F. Biélen & N. Demoulin, 2005. "Evaluation à l'égard du temps d'attente et son effet modérateur sur la relation satisfaction-fidélité des patients," Post-Print hal-00256191, HAL.
  17. A. Carugati & N. Demoulin, 2004. "On the Use of Churchman's Inquiring Systems in Information Systems Development," Post-Print hal-00680486, HAL.

Articles

  1. Nathalie Demoulin & Pietro Zidda, 2008. "Les cartes de fidélité fidélisent-elles la clientèle ?," Reflets et perspectives de la vie économique, De Boeck Université, vol. 0(2), pages 35-41.

Citations

Many of the citations below have been collected in an experimental project, CitEc, where a more detailed citation analysis can be found. These are citations from works listed in RePEc that could be analyzed mechanically. So far, only a minority of all works could be analyzed. See under "Corrections" how you can help improve the citation analysis.

Working papers

  1. K. Charry & N. Demoulin, 2012. "Behavioural evidence for the effectiveness of threat appeals in the promotion of healthy food to children," Post-Print hal-00785675, HAL.

    Cited by:

    1. Karine Charry & Patrick Pelsmacker & Claude Pecheux, 2014. "How Does Perceived Effectiveness Affect Adults’ Ethical Acceptance of Anti-obesity Threat Appeals to Children? When the Going Gets Tough, the Audience Gets Going," Journal of Business Ethics, Springer, vol. 124(2), pages 243-257, October.
    2. Ioannis Kareklas & Darrel D. Muehling, 2014. "Addressing the Texting and Driving Epidemic: Mortality Salience Priming Effects on Attitudes and Behavioral Intentions," Journal of Consumer Affairs, Wiley Blackwell, vol. 48(2), pages 223-250, June.

  2. N. Demoulin, 2011. "Music congruency in a service setting: The mediating role of emotional and cognitive responses," Post-Print halshs-00583226, HAL.

    Cited by:

    1. Wei-Lun Chang & Ling-Yao Huang, 2016. "Measuring service experience: a utility-based heuristic model," Service Business, Springer;Pan-Pacific Business Association, vol. 10(1), pages 1-30, March.
    2. Lunardo, Renaud & Roux, Dominique & Chaney, Damien, 2016. "The evoking power of servicescapes: Consumers' inferences of manipulative intent following service environment-driven evocations," Journal of Business Research, Elsevier, vol. 69(12), pages 6097-6105.
    3. Alev Kocak Alan & Ebru Tumer Kabadayi & Cengiz Yilmaz, 2016. "Cognitive and affective constituents of the consumption experience in retail service settings: effects on store loyalty," Service Business, Springer;Pan-Pacific Business Association, vol. 10(4), pages 715-735, December.
    4. Dennis, Charles & Joško Brakus, J. & Gupta, Suraksha & Alamanos, Eleftherios, 2014. "The effect of digital signage on shoppers' behavior: The role of the evoked experience," Journal of Business Research, Elsevier, vol. 67(11), pages 2250-2257.
    5. Errajaa, Karim & Legohérel, Patrick & Daucé, Bruno, 2018. "Immersion and emotional reactions to the ambiance of a multiservice space: The role of perceived congruence between odor and brand image," Journal of Retailing and Consumer Services, Elsevier, vol. 40(C), pages 100-108.
    6. Helmefalk, Miralem & Hultén, Bertil, 2017. "Multi-sensory congruent cues in designing retail store atmosphere: Effects on shoppers’ emotions and purchase behavior," Journal of Retailing and Consumer Services, Elsevier, vol. 38(C), pages 1-11.
    7. Bonnin, Gaël & Goudey, Alain, 2012. "The kinetic quality of store design: An Exploration of its influence on shopping experience," Journal of Retailing and Consumer Services, Elsevier, vol. 19(6), pages 637-643.
    8. Atulkar, Sunil & Kesari, Bikrant, 2017. "Satisfaction, loyalty and repatronage intentions: Role of hedonic shopping values," Journal of Retailing and Consumer Services, Elsevier, vol. 39(C), pages 23-34.
    9. Rayburn, Steven W. & Voss, Kevin E., 2013. "A model of consumer's retail atmosphere perceptions," Journal of Retailing and Consumer Services, Elsevier, vol. 20(4), pages 400-407.

  3. N. Demoulin & P. Zidda, 2009. "Drivers of customers' adoption and adoption timing of a new loyalty card in the grocery retail market," Post-Print halshs-00487326, HAL.

    Cited by:

    1. García Gómez, Blanca & Gutiérrez Arranz, Ana M & Gutiérrez Cillán, Jesús, 2012. "Drivers of customer likelihood to join grocery retail loyalty programs. An analysis of reward programs and loyalty cards," Journal of Retailing and Consumer Services, Elsevier, vol. 19(5), pages 492-500.
    2. Tine Bock & Iris Vermeir & Patrick Kenhove, 2013. "“What’s the Harm in Being Unethical? These Strangers are Rich Anyway!” Exploring Underlying Factors of Double Standards," Journal of Business Ethics, Springer, vol. 112(2), pages 225-240, January.
    3. Hwang, Joon Ho & Chung, Jaiho & Kim, Jae Wook & Lee, Dongwon & Yoo, Weon Sang, 2016. "Antecedents to loyalty point redemption: Implications for customer equity management," Journal of Business Research, Elsevier, vol. 69(9), pages 3731-3739.
    4. Li, Jing & Konuş, Umut & Pauwels, Koen & Langerak, Fred, 2015. "The Hare and the Tortoise: Do Earlier Adopters of Online Channels Purchase More?," Journal of Retailing, Elsevier, vol. 91(2), pages 289-308.
    5. Danaher, Peter J. & Sajtos, Laszlo & Danaher, Tracey S., 2016. "Does the reward match the effort for loyalty program members?," Journal of Retailing and Consumer Services, Elsevier, vol. 32(C), pages 23-31.
    6. Matilda Dorotic & Dennis Fok & Peter Verhoef & Tammo Bijmolt, 2011. "Do vendors benefit from promotions in a multi-vendor loyalty program?," Marketing Letters, Springer, vol. 22(4), pages 341-356, November.
    7. Viswanathan, Vijay & Sese, F. Javier & Krafft, Manfred, 2017. "Social influence in the adoption of a B2B loyalty program: The role of elite status members," International Journal of Research in Marketing, Elsevier, vol. 34(4), pages 901-918.
    8. Krafft, Manfred & Arden, Christine M. & Verhoef, Peter C., 2017. "Permission Marketing and Privacy Concerns — Why Do Customers (Not) Grant Permissions?," Journal of Interactive Marketing, Elsevier, vol. 39(C), pages 39-54.
    9. Hsin Hsin Chang & Kit Hong Wong, 2018. "Consumer psychological reactance to coalition loyalty program: price-consciousness as a moderator," Service Business, Springer;Pan-Pacific Business Association, vol. 12(2), pages 379-402, June.
    10. Ashley, Christy & Noble, Stephanie M. & Donthu, Naveen & Lemon, Katherine N., 2011. "Why customers won't relate: Obstacles to relationship marketing engagement," Journal of Business Research, Elsevier, vol. 64(7), pages 749-756, July.
    11. Els Breugelmans & Yuping Liu-Thompkins, 2017. "The effect of loyalty program expiration policy on consumer behavior," Marketing Letters, Springer, vol. 28(4), pages 537-550, December.
    12. Rehnen, Lena Marie, 2016. "Exit strategies of loyalty programs," jbm - Journal of Business Market Management, Free University Berlin, Marketing Department, vol. 9(1), pages 564-596.
    13. Kim, Stephen K. & Hibbard, Jonathan D. & Swain, Scott D., 2011. "Commitment in Marketing Channels: Mitigator or Aggravator of the Effects of Destructive Acts?," Journal of Retailing, Elsevier, vol. 87(4), pages 521-539.

  4. N. Demoulin & P. Zidda, 2008. "On the impact of loyalty cards on store loyalty:does the customers' satisfaction with the reward scheme matter?," Post-Print hal-00285809, HAL.

    Cited by:

    1. Hélène Joachain & Frédéric Klopfert, 2013. "Smart meters as an opportunity to motivate households for energy savings? Designing innovative policy instruments based on the coupling of smart meters and non-financial incentives," Working Papers CEB 13-008, ULB -- Universite Libre de Bruxelles.
    2. García Gómez, Blanca & Gutiérrez Arranz, Ana M & Gutiérrez Cillán, Jesús, 2012. "Drivers of customer likelihood to join grocery retail loyalty programs. An analysis of reward programs and loyalty cards," Journal of Retailing and Consumer Services, Elsevier, vol. 19(5), pages 492-500.
    3. Demoulin, Nathalie T.M. & Zidda, Pietro, 2009. "Drivers of Customers’ Adoption and Adoption Timing of a New Loyalty Card in the Grocery Retail Market," Journal of Retailing, Elsevier, vol. 85(3), pages 391-405.
    4. Filipe, Sandra & Marques, Susana Henriques & Salgueiro, Maria de Fátima, 2017. "Customers' relationship with their grocery store: Direct and moderating effects from store format and loyalty programs," Journal of Retailing and Consumer Services, Elsevier, vol. 37(C), pages 78-88.
    5. Sharma, Dheeraj & Verma, Varsha, 2014. "Psychological and economic considerations of rewards programs," Journal of Retailing and Consumer Services, Elsevier, vol. 21(6), pages 924-932.
    6. Mimouni Chaabane, Aida & Pez, Virginie, 2017. "“Make me feel special†: Are hierarchical loyalty programs a panacea for all brands? The role of brand concept," Journal of Retailing and Consumer Services, Elsevier, vol. 38(C), pages 108-117.
    7. Steyn, Peter & Pitt, Leyland & Strasheim, Arien & Boshoff, Christo & Abratt, Russell, 2010. "A cross-cultural study of the perceived benefits of a retailer loyalty scheme in Asia," Journal of Retailing and Consumer Services, Elsevier, vol. 17(5), pages 355-373.
    8. Arbore, Alessandro & Estes, Zachary, 2013. "Loyalty program structure and consumers' perceptions of status: Feeling special in a grocery store?," Journal of Retailing and Consumer Services, Elsevier, vol. 20(5), pages 439-444.
    9. Danaher, Peter J. & Sajtos, Laszlo & Danaher, Tracey S., 2016. "Does the reward match the effort for loyalty program members?," Journal of Retailing and Consumer Services, Elsevier, vol. 32(C), pages 23-31.
    10. Pandit, Ameet & Vilches-Montero, Sonia, 2016. "Are reward cards just a business deal? The role of calculative versus emotional card commitment in driving store loyalty," Journal of Retailing and Consumer Services, Elsevier, vol. 31(C), pages 355-360.
    11. Ashley, Christy & Noble, Stephanie M. & Donthu, Naveen & Lemon, Katherine N., 2011. "Why customers won't relate: Obstacles to relationship marketing engagement," Journal of Business Research, Elsevier, vol. 64(7), pages 749-756, July.
    12. Bahri-Ammari, Nedra & Bilgihan, Anil, 2017. "The effects of distributive, procedural, and interactional justice on customer retention: An empirical investigation in the mobile telecom industry in Tunisia," Journal of Retailing and Consumer Services, Elsevier, vol. 37(C), pages 89-100.
    13. Helgesen, Øyvind & Ivar Håvold, Jon & Nesset, Erik, 2010. "Impacts of store and chain images on the “quality–satisfaction–loyalty process†in petrol retailing," Journal of Retailing and Consumer Services, Elsevier, vol. 17(2), pages 109-118.
    14. Vesel, Patrick & Zabkar, Vesna, 2009. "Managing customer loyalty through the mediating role of satisfaction in the DIY retail loyalty program," Journal of Retailing and Consumer Services, Elsevier, vol. 16(5), pages 396-406.
    15. Stathopoulou, Anastasia & Balabanis, George, 2016. "The effects of loyalty programs on customer satisfaction, trust, and loyalty toward high- and low-end fashion retailers," Journal of Business Research, Elsevier, vol. 69(12), pages 5801-5808.
    16. Meyer-Waarden, Lars, 2015. "Effects of loyalty program rewards on store loyalty," Journal of Retailing and Consumer Services, Elsevier, vol. 24(C), pages 22-32.
    17. Coelho do Vale, Rita & Verga Matos, Pedro & Caiado, Jorge, 2016. "The impact of private labels on consumer store loyalty: An integrative perspective," Journal of Retailing and Consumer Services, Elsevier, vol. 28(C), pages 179-188.

  5. F. Biélen & N. Demoulin, 2007. "Waiting time influence on the satisfaction-loyalty relationship in services," Post-Print hal-00254951, HAL.

    Cited by:

    1. Changhee Kim & Hongsuk Yang & Soo Wook Kim, 2018. "Optimal baggage sorting rule to reduce waiting time in baggage claim," Service Business, Springer;Pan-Pacific Business Association, vol. 12(2), pages 435-451, June.
    2. Gallay, Olivier & Hongler, Max-Olivier, 2009. "Circulation of autonomous agents in production and service networks," International Journal of Production Economics, Elsevier, vol. 120(2), pages 378-388, August.
    3. Ryan, Gerard & Hernández-Maskivker, Gilda-María & Valverde, Mireia & Pàmies-Pallisé, Maria-del-Mar, 2018. "Challenging conventional wisdom: Positive waiting," Tourism Management, Elsevier, vol. 64(C), pages 64-72.
    4. Söderlund, Magnus, 2011. "Other customers in the retail environment and their impact on the customer’s evaluations of the retailer," Journal of Retailing and Consumer Services, Elsevier, vol. 18(3), pages 174-182.
    5. Joonyup Eun & Chang Sup Sung & Eun-Seok Kim, 2017. "Maximizing total job value on a single machine with job selection," Journal of the Operational Research Society, Palgrave Macmillan;The OR Society, vol. 68(9), pages 998-1005, September.
    6. Kim, Nam-Yi & Park, Jin-Woo, 2016. "A study on the impact of airline service delays on emotional reactions and customer behavior," Journal of Air Transport Management, Elsevier, vol. 57(C), pages 19-25.

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