IDEAS home Printed from https://ideas.repec.org/a/spr/irpnmk/v14y2017i1d10.1007_s12208-016-0166-7.html
   My bibliography  Save this article

“Keep your eyes up, don’t text and drive”: a review of anti-texting while driving Campaigns’ recommendations

Author

Listed:
  • Magdalena Cismaru

    (University of Regina)

  • Kate Nimegeers

    (University of Regina)

Abstract

We examine recommendations provided in campaigns against texting while driving by identifying and gathering on-line materials from the USA, Canada, Australia, and the UK. We apply factors from the Extended Parallel Process Model to evaluate these campaigns because EPPM supports that easy to follow recommendations will help drivers abstain from texting, which is vital in encouraging behavior change. Our review represents a qualitative analysis of the recommendations provided in fourteen campaigns and describes key themes, messages, and target population. In addition, our review discusses how recommendations agree with the Extended Parallel Process Model and what can be done to make them more persuasive.

Suggested Citation

  • Magdalena Cismaru & Kate Nimegeers, 2017. "“Keep your eyes up, don’t text and drive”: a review of anti-texting while driving Campaigns’ recommendations," International Review on Public and Nonprofit Marketing, Springer;International Association of Public and Non-Profit Marketing, vol. 14(1), pages 113-135, March.
    • Handle: RePEc:spr:irpnmk:v:14:y:2017:i:1:d:10.1007_s12208-016-0166-7
    DOI: 10.1007/s12208-016-0166-7
    as

    Download full text from publisher

    File URL: http://link.springer.com/10.1007/s12208-016-0166-7
    File Function: Abstract
    Download Restriction: Access to the full text of the articles in this series is restricted.
    File URL: https://libkey.io/10.1007/s12208-016-0166-7?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    As the access to this document is restricted, you may want to search for a different version of it.

    References listed on IDEAS

    as
    1. Ioannis Kareklas & Darrel D. Muehling, 2014. "Addressing the Texting and Driving Epidemic: Mortality Salience Priming Effects on Attitudes and Behavioral Intentions," Journal of Consumer Affairs, Wiley Blackwell, vol. 48(2), pages 223-250, June.
    2. Unknown, 2014. "Media Coverage 2014," 2014: Ethics, Efficiency and Food Security: Feeding the 9 Billion, Well, 26-28 August 2014 225573, Crawford Fund.
    Full references (including those not matched with items on IDEAS)

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Getz, Donald & Page, Stephen J., 2016. "Progress and prospects for event tourism research," Tourism Management, Elsevier, vol. 52(C), pages 593-631.
    2. Oliver Wagner & Thomas Adisorn & Lena Tholen & Dagmar Kiyar, 2020. "Surviving the Energy Transition: Development of a Proposal for Evaluating Sustainable Business Models for Incumbents in Germany’s Electricity Market," Energies, MDPI, vol. 13(3), pages 1-17, February.
    3. Garthwaite, K.A. & Collins, P.J. & Bambra, C., 2015. "Food for thought: An ethnographic study of negotiating ill health and food insecurity in a UK foodbank," Social Science & Medicine, Elsevier, vol. 132(C), pages 38-44.
    4. Mohammad Reyaz, 2020. "Cyberspace in the Post-Soviet States: Assessing the Role of New Media in Central Asia," Jadavpur Journal of International Relations, , vol. 24(1), pages 7-27, June.
    5. Saad, Mohsen & Samet, Anis, 2020. "Collectivism and commonality in liquidity," Journal of Business Research, Elsevier, vol. 116(C), pages 137-162.
    6. Koon-Magnin, Sarah, 2015. "Perceptions of and support for sex offender policies: Testing Levenson, Brannon, Fortney, and Baker’s findings," Journal of Criminal Justice, Elsevier, vol. 43(1), pages 80-88.
    7. Pantea Kamrani & Isabelle Dorsch & Wolfgang G. Stock, 2021. "Do researchers know what the h-index is? And how do they estimate its importance?," Scientometrics, Springer;Akadémiai Kiadó, vol. 126(7), pages 5489-5508, July.
    8. Afful-Dadzie, Eric & Afful-Dadzie, Anthony, 2017. "Liberation of public data: Exploring central themes in open government data and freedom of information research," International Journal of Information Management, Elsevier, vol. 37(6), pages 664-672.
    9. Jeffrey Cohen & Yuan Ding & Cédric Lesage & Hervé Stolowy, 2017. "Media Bias and the Persistence of the Expectation Gap: An Analysis of Press Articles on Corporate Fraud," Journal of Business Ethics, Springer, vol. 144(3), pages 637-659, September.
    10. Hu, Gang & Jo, Koren M. & Wang, Yi Alex & Xie, Jing, 2018. "Institutional trading and Abel Noser data," Journal of Corporate Finance, Elsevier, vol. 52(C), pages 143-167.
    11. Diana Tsoy & Danijela Godinic & Qingyan Tong & Bojan Obrenovic & Akmal Khudaykulov & Konstantin Kurpayanidi, 2022. "Impact of Social Media, Extended Parallel Process Model (EPPM) on the Intention to Stay at Home during the COVID-19 Pandemic," Sustainability, MDPI, vol. 14(12), pages 1-32, June.
    12. Oehler, Andreas & Schmitz, Jonas Tobias, 2021. "Does intensified communication of hedge funds with letters affect abnormal returns?," International Review of Economics & Finance, Elsevier, vol. 76(C), pages 127-142.
    13. Yang, Xiaoping & Cao, Dongmei & Andrikopoulos, Panagiotis & Yang, Zonghan & Bass, Tina, 2020. "Online social networks, media supervision and investment efficiency: An empirical examination of Chinese listed firms," Technological Forecasting and Social Change, Elsevier, vol. 154(C).
    14. Yang Song, 2020. "The Mismatch Between Mutual Fund Scale and Skill," Journal of Finance, American Finance Association, vol. 75(5), pages 2555-2589, October.
    15. Bai, John (Jianqiu) & Ma, Linlin & Mullally, Kevin A. & Solomon, David H., 2019. "What a difference a (birth) month makes: The relative age effect and fund manager performance," Journal of Financial Economics, Elsevier, vol. 132(1), pages 200-221.
    16. Chen, Yangyang & Goyal, Abhinav & Veeraraghavan, Madhu & Zolotoy, Leon, 2020. "Terrorist attacks, investor sentiment, and the pricing of initial public offerings," Journal of Corporate Finance, Elsevier, vol. 65(C).
    17. Elena Kulchina, 2016. "A path to value creation for foreign entrepreneurs," Strategic Management Journal, Wiley Blackwell, vol. 37(7), pages 1240-1262, July.
    18. Seong Choul Hong, 2020. "Presumed Effects of “Fake News” on the Global Warming Discussion in a Cross-Cultural Context," Sustainability, MDPI, vol. 12(5), pages 1-11, March.
    19. Robert M. Bushman & Christopher D. Williams & Regina Wittenberg‐Moerman, 2017. "The Informational Role of the Media in Private Lending," Journal of Accounting Research, Wiley Blackwell, vol. 55(1), pages 115-152, March.
    20. Diego Téllez & Maximiliano González & Alexander Guzmán & María Andrea Trujillo, 2017. "What do you say and how do you say it: Information disclosure in Latin American firms," Documentos de Trabajo CIEF 16358, Universidad EAFIT.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:spr:irpnmk:v:14:y:2017:i:1:d:10.1007_s12208-016-0166-7. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Sonal Shukla or Springer Nature Abstracting and Indexing (email available below). General contact details of provider: http://www.springer.com .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.