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Analysis of management on the development of regional tourism in Europe

Author

Listed:
  • Anna Michálková

    (University of Economics in Bratislava)

  • Monika Naďová Krošláková

    (University of Economics in Bratislava)

  • Marián Čvirik

    (University of Economics in Bratislava)

  • José Manuel Guaita Martínez

    (Universitat Politècnica de València)

Abstract

The presented article focuses on examining two important areas within the framework of tourism development in the region, namely development management and cooperation of the interest groups in the tourism industry in the region. The main goal of the presented article is threefold: (1) identifying and measuring the perceived rate of problems in development management in the tourism industry, (2) identifying and measuring the perceived rate of problems of cooperation between the interest groups in the tourism industry, (3) examining connections between problem rates of development management and cooperation between interest groups in tourism. Based on professional literature, key factors (problems) in these areas were identified. Subsequently, tools to measure the rate of development, the reliability of which was verified based on McDonald's omega, were created. The article is supported by a primary survey in which 95 experts on the topic of regional tourism from Europe participated. The results indicate an average to above-average perceived rate of problems within the examined areas. An examination of the relationships between the problems of development management and the cooperation of interest groups in the development of regional tourism can be considered significant, where significant positive connections were confirmed. The results add to the knowledge base of the issue in question. At the same time, it is possible to identify practical benefits within the framework of identification, quantification and comparison of individual problems within the framework of tourism development.

Suggested Citation

  • Anna Michálková & Monika Naďová Krošláková & Marián Čvirik & José Manuel Guaita Martínez, 2023. "Analysis of management on the development of regional tourism in Europe," International Entrepreneurship and Management Journal, Springer, vol. 19(2), pages 733-754, June.
    • Handle: RePEc:spr:intemj:v:19:y:2023:i:2:d:10.1007_s11365-023-00840-x
    DOI: 10.1007/s11365-023-00840-x
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    References listed on IDEAS

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