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Strategies For Advancing Smart Economic Development Of The Textile Industry In Romania


  • Mădălina Adina Opriș (Stănilă)

    (Transilvania University of Brasov)

  • Gabriel Brătucu

    (Transilvania University of Brasov)


This paper examines the evolution of the textile industry, from global to national level. Statistical analysis emphasis is placed on the national market characterization of textiles and clothing, which will be the basis in designing future policies and marketing strategies within this industry. To develop the textile industry in Romania, a long term strategy that will focus on local resources will have to be developed, well-trained specialists, customer orientation, reduce mass production and increase the quality of the products, these are the main directions.

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  • Mădălina Adina Opriș (Stănilă) & Gabriel Brătucu, 2016. "Strategies For Advancing Smart Economic Development Of The Textile Industry In Romania," Journal of Smart Economic Growth, , vol. 1(1), pages 107-116, August.
  • Handle: RePEc:seg:012016:v:1:y:2016:i:1:p:107-116

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    References listed on IDEAS

    1. Bin Shen, 2014. "Sustainable Fashion Supply Chain: Lessons from H&M," Sustainability, MDPI, vol. 6(9), pages 1-14, September.
    2. Ovidiu FOLCUT & Diana-Mihaela POCIOVALISTEANU & Radu DESPA & Razvan MUSTEA & Iuliu IVANESCU & Mona Maria IVANESCU, 2009. "Romanian textiles and clothing industry – present and perspectives," Annals - Economy Series, Constantin Brancusi University, Faculty of Economics, vol. 3, pages 239-256, December.
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    More about this item


    Textile; clothes; statistics; human resources; consumption and production.;
    All these keywords.

    JEL classification:

    • A11 - General Economics and Teaching - - General Economics - - - Role of Economics; Role of Economists


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