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The Research of Design Based on Social Commerce

Author

Listed:
  • Juhua Wu
  • Meng Xu
  • Zan Mo
  • Luo Liao

Abstract

Based on previous design theories which focus only on artifacts, we study the factors of social commerce design with application environment and human capabilities. By comparing social commerce design model and information model, we develop a new social commerce design model, further exploring user requirements after shopping, including the exploration of brand community, sharing offline social shopping experience and the improvement of user social skills. According to the new model, we revealed the common features of social commerce design, including the individual, conversation, community, commerce and management levels. Besides, this paper pointed out social commerce design research problems in future.

Suggested Citation

  • Juhua Wu & Meng Xu & Zan Mo & Luo Liao, 2015. "The Research of Design Based on Social Commerce," International Journal of Social Science Studies, Redfame publishing, vol. 3(4), pages 157-165, July.
  • Handle: RePEc:rfa:journl:v:3:y:2015:i:4:p:157-165
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    Citations

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    Cited by:

    1. Upham, Paul & Virkamäki, Venla & Kivimaa, Paula & Hildén, Mikael & Wadud, Zia, 2015. "Socio-technical transition governance and public opinion: The case of passenger transport in Finland," Journal of Transport Geography, Elsevier, vol. 46(C), pages 210-219.
    2. Shankar, Venkatesh & Kleijnen, Mirella & Ramanathan, Suresh & Rizley, Ross & Holland, Steve & Morrissey, Shawn, 2016. "Mobile Shopper Marketing: Key Issues, Current Insights, and Future Research Avenues," Journal of Interactive Marketing, Elsevier, vol. 34(C), pages 37-48.

    More about this item

    Keywords

    social commerce; design science; social features; user requirement;
    All these keywords.

    JEL classification:

    • R00 - Urban, Rural, Regional, Real Estate, and Transportation Economics - - General - - - General
    • Z0 - Other Special Topics - - General

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