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The Impact of Digitalization on the Insurance Value Chain and the Insurability of Risks

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  • Martin Eling

    (Institute of Insurance Economics, University of St. Gallen)

  • Martin Lehmann

    (Institute of Insurance Economics, University of St. Gallen)

Abstract

Based on a dataset of 84 papers and industry studies, we analyse the impact of digital transformation on the insurance sector using Porter’s value chain (The Competitive Advantage: Creating and Sustaining Superior Performance, The Free Press, New York, 1985) and Berliner’s insurability criteria (Limits of Insurability of Risks, Prentice-Hall, Englewood Cliffs, NJ, 1982). We also present future research directions from the academic and practitioner points of view. The results illustrate four major tasks the industry is facing: enhancing the customer experience, improving its business processes, offering new products, and preparing for competition with other industries. Moreover, we identify three key areas of change with respect to insurability: the effect of new and more information on information asymmetry and risk pooling, the implications of new technologies on loss frequency and severity, and the increasing dependencies of systems through connectivity.

Suggested Citation

  • Martin Eling & Martin Lehmann, 2018. "The Impact of Digitalization on the Insurance Value Chain and the Insurability of Risks," The Geneva Papers on Risk and Insurance - Issues and Practice, Palgrave Macmillan;The Geneva Association, vol. 43(3), pages 359-396, July.
    • Handle: RePEc:pal:gpprii:v:43:y:2018:i:3:d:10.1057_s41288-017-0073-0
    DOI: 10.1057/s41288-017-0073-0
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    References listed on IDEAS

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    1. Michael Hoy & Michael Ruse, 2005. "Regulating Genetic Information in Insurance Markets," Risk Management and Insurance Review, American Risk and Insurance Association, vol. 8(2), pages 211-237, September.
    2. Martin Eling & Werner Schnell, 2016. "What do we know about cyber risk and cyber risk insurance?," Journal of Risk Finance, Emerald Group Publishing Limited, vol. 17(5), pages 474-491, November.
    3. Christian Biener & Martin Eling, 2012. "Insurability in Microinsurance Markets: An Analysis of Problems and Potential Solutions," The Geneva Papers on Risk and Insurance - Issues and Practice, Palgrave Macmillan;The Geneva Association, vol. 37(1), pages 77-107, January.
    4. Christian Biener & Martin Eling & Jan Hendrik Wirfs, 2015. "Insurability of Cyber Risk: An Empirical Analysis†," The Geneva Papers on Risk and Insurance - Issues and Practice, Palgrave Macmillan;The Geneva Association, vol. 40(1), pages 131-158, January.
    5. Braun, Alexander & Schreiber, Florian, 2017. "The Current InsurTech Landscape: Business Models and Disruptive Potential," I.VW HSG Schriftenreihe, University of St.Gallen, Institute of Insurance Economics (I.VW-HSG), volume 62, number 62.
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