Search strategy in product innovation process: theory and evidence from the evolution of agrochemical lead discovery process
This paper investigates different problem-solving strategies--herein called 'search strategies'--in the process of product innovation. It takes issue with the basic assumption of current models of the product innovation process (PIP), which unrealistically consider that the actors of product innovation--the product innovators--are all hyper-rational, homogeneous and non-choice-restricted actors. In order to take into account the more realistic view of the product innovators--as bounded rational, heterogeneous and choice-restricted actors--this paper proposes an alternative model of PIP based on cognitive psychology. According to this framework, the options of search strategy available to each product innovator depend on certain 'problem-solving-related' capabilities that he or she is able or not to use. To examine the validity of this theoretical framework, this paper investigates the phenomenon of the evolution of discovery methods in the agrochemical lead discovery process. Data for this investigation have been gathered through chronological product innovation survey of an agrochemical product registration database as well as a patent and publications index database. Results from this investigation seem to confirm the above argument. Copyright 2003, Oxford University Press.
To our knowledge, this item is not available for
download. To find whether it is available, there are three
1. Check below under "Related research" whether another version of this item is available online.
2. Check on the provider's web page whether it is in fact available.
3. Perform a search for a similarly titled item that would be available.
Volume (Year): 12 (2003)
Issue (Month): 2 (April)
|Contact details of provider:|| Postal: |
Fax: 01865 267 985
Web page: http://icc.oupjournals.org/
|Order Information:||Web: http://www.oup.co.uk/journals|
When requesting a correction, please mention this item's handle: RePEc:oup:indcch:v:12:y:2003:i:2:p:235-270. See general information about how to correct material in RePEc.
For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: (Oxford University Press)or (Christopher F. Baum)
If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.
If references are entirely missing, you can add them using this form.
If the full references list an item that is present in RePEc, but the system did not link to it, you can help with this form.
If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your profile, as there may be some citations waiting for confirmation.
Please note that corrections may take a couple of weeks to filter through the various RePEc services.