The Significance and Insignificance of Demand Analysis in Evaluating Promotion Programs
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- Leister, Amanda M. & Capps, Oral, Jr. & Rosson, C. Parr, III, 2010.
"The Economic Effects of New-Product Beef Promotion in Guatemala,"
Journal of Food Distribution Research,
Food Distribution Research Society, vol. 0(Number 2), pages 1-11, July.
- Leister, Amanda M. & Capps, Oral, Jr. & Rosson, C. Parr, III, 2008. "The Economic Effects of New Product Beef Promotion in Guatemala," 2008 Annual Meeting, July 27-29, 2008, Orlando, Florida 6067, American Agricultural Economics Association (New Name 2008: Agricultural and Applied Economics Association).
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