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INTELLIGENCE RESEARCH IN CONCIERGE SERVICES DOMESTIC service "Luxe"

Author

Listed:
  • Sidorchuk, Roman

    (Plekhanov Russian University of Economics)

  • Kudryashova, A.

    (Plekhanov Russian University of Economics)

Abstract

Article is devoted to the study of the intelligence concierge service consumer services. The interest of researchers focused on issues luxury segment of the market. Empowering consumers consumption of luxury services at the same time with an undeveloped tradition of such consumption forms the specific features of the market concierge service. The article provides definitions of the services market class "luxury" and concierge services household services. In the framework of the exploratory study identified a common border interests of potential customers everyday services concierge service and outlined directions for further research.

Suggested Citation

  • Sidorchuk, Roman & Kudryashova, A., 2015. "INTELLIGENCE RESEARCH IN CONCIERGE SERVICES DOMESTIC service "Luxe"," Annals of marketing-mba, Department of Marketing, Marketing MBA (RSconsult), vol. 1, February.
    • Handle: RePEc:mmb:journl:articl_v1_5_15
    as

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    File URL: http://www.marketing-mba.ru/article/v1_15/Sidorchuk.pdf
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    References listed on IDEAS

    as
    1. Philippe Frocrain & Pierre-Noël Giraud, 2018. "The Evolution of Tradable and Non Tradable Employment: Evidence from France," Economie et Statistique / Economics and Statistics, Institut National de la Statistique et des Etudes Economiques (INSEE), issue 503-504, pages 97-107.
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    More about this item

    Keywords

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    JEL classification:

    • M31 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising - - - Marketing

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