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The Acquisition, Transfer, and Depreciation of Knowledge in Service Organizations: Productivity in Franchises

Author

Listed:
  • Eric D. Darr

    (The Anderson Graduate School of Management, UCLA, 405 Hilgard Avenue, Los Angeles, California 90024-1481)

  • Linda Argote
  • Dennis Epple

    (Graduate School of Industrial Administration, Carnegie Mellon University, Schenley Park, Pittsburgh, Pennsylvania 15213)

Abstract

The paper examines the acquisition, depreciation and transfer of knowledge acquired through learning by doing in service organizations. The analysis is based on weekly data collected over a one and a half year period from 36 pizza stores located in Southwestern Pennsylvania. The 36 stores, which are franchised from the same corporation, are owned by 10 different franchisees. We find evidence of learning in these service organizations: as the organizations gain experience in production, the unit cost of production declines significantly. Knowledge acquired through learning by doing is found to depreciate rapidly in these organizations. Knowledge acquired through learning by doing is found to depreciate rapidly in these organizations. Knowledge is found to transfer across stores owned by the same franchisee but not across stores owned by different franchisees. Theoretical and practical implications of the work are discussed.

Suggested Citation

  • Eric D. Darr & Linda Argote & Dennis Epple, 1995. "The Acquisition, Transfer, and Depreciation of Knowledge in Service Organizations: Productivity in Franchises," Management Science, INFORMS, vol. 41(11), pages 1750-1762, November.
  • Handle: RePEc:inm:ormnsc:v:41:y:1995:i:11:p:1750-1762
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    File URL: http://dx.doi.org/10.1287/mnsc.41.11.1750
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    Keywords

    organizational learning; learning curves; productivity; knowledge transfer;

    JEL classification:

    • I20 - Health, Education, and Welfare - - Education - - - General
    • D80 - Microeconomics - - Information, Knowledge, and Uncertainty - - - General
    • D82 - Microeconomics - - Information, Knowledge, and Uncertainty - - - Asymmetric and Private Information; Mechanism Design
    • D83 - Microeconomics - - Information, Knowledge, and Uncertainty - - - Search; Learning; Information and Knowledge; Communication; Belief; Unawareness

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