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Behavioural Intention and Smart Home Technology Adoption: The Role of Technophobia and Psychological Needs Across Cultures and Genders

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  • Neil Anthony Daruwala

    (University Ramon Llull, Spain)

Abstract

Despite being available for over two decades, the acceptance of Smart Home Technology (SHT) remains slower than anticipated, with technophobia acting as a significant barrier. This study integrates the Technology Acceptance Model (TAM) and Self-Determination Theory (SDT) to investigate how psychological and cultural factors influence SHT acceptance. A mediation analysis involving English (N = 284) and Spanish (N = 230) participants assessed whether technophobia, perceived ease of use, and perceived usefulness mediate the relationship between the frustration of psychological needs and behavioural intention. The findings suggest indirect effects through technophobia and usability factors, with Spanish participants reporting greater frustration yet a higher intention to adopt. These results underscore the need for culturally tailored interventions, such as localised education and improved usability, to enhance confidence and support broader SHT adoption.

Suggested Citation

  • Neil Anthony Daruwala, 2025. "Behavioural Intention and Smart Home Technology Adoption: The Role of Technophobia and Psychological Needs Across Cultures and Genders," International Journal of Technology and Human Interaction (IJTHI), IGI Global, vol. 21(1), pages 1-24, January.
    • Handle: RePEc:igg:jthi00:v:21:y:2025:i:1:p:1-24
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    References listed on IDEAS

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    4. Mourelatos, Evangelos & Zervas, Panagiotis & Lagios, Dimitris & Tzimas, Giannis, 2024. "Can AI Bridge the Gender Gap in Competitiveness?," GLO Discussion Paper Series 1404, Global Labor Organization (GLO).
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