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The potential of collective intelligence and crowdsourcing for opportunity creation

Author

Listed:
  • Dominik Dellermann
  • Nikolaus Lipusch
  • Philipp Ebel
  • Jan Marco Leimeister

Abstract

Digital technologies inherently change entrepreneurial processes and outcomes. One theoretical perspective that aims at explaining both is the creation view of opportunities, which proposes iterative social interaction between entrepreneurs and interested stakeholders and the evolutionary nature of opportunities as idiosyncratic. While the discussion on the phenomena of crowdsourcing is scarce in entrepreneurship research on opportunity (co-) creation, it provides enormous potential for the field. Within this paper, we focus on providing a theoretical rational for why and how collective intelligence and crowdsourcing as concrete mechanism works for improving the entrepreneurial cognition process. The paper shows that entrepreneurs can leverage collective intelligence to objectify opportunities by starting a sense making process, persuading interested stakeholders, and mobilising external resources, thus limiting the cognitive constraints and bounds of entrepreneurial agents. We thus contribute to the discourse about how opportunities emerge from interactions between entrepreneurs and their social environment and provide an agenda that may guide future research in the field of digital entrepreneurship.

Suggested Citation

  • Dominik Dellermann & Nikolaus Lipusch & Philipp Ebel & Jan Marco Leimeister, 2020. "The potential of collective intelligence and crowdsourcing for opportunity creation," International Journal of Entrepreneurial Venturing, Inderscience Enterprises Ltd, vol. 12(2), pages 183-207.
    • Handle: RePEc:ids:ijeven:v:12:y:2020:i:2:p:183-207
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    Citations

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    Cited by:

    1. Phuong Thi Minh Nguyen & Khuong Ngoc Mai & Phuong Ngoc Duy Nguyen, 2023. "Does Trust Affect Antecedents of Inter-Organizational Governance Mechanisms and Elicit Successful Collaboration via Innovation? An Empirical Study from a Market-Oriented Economy in Vietnam," Sustainability, MDPI, vol. 15(12), pages 1-27, June.
    2. Katarzyna Szopik-Depczyńska & Izabela Dembińska & Agnieszka Barczak & Angelika Kędzierska-Szczepaniak & Krzysztof Szczepaniak & Radosław Depczyński & Giuseppe Ioppolo, 2021. "Does Crowdsourcing as Part of User-Driven Innovation Activity Affect Its Results? An Empirical Analysis of R&D Departments in Poland," Energies, MDPI, vol. 14(18), pages 1-20, September.
    3. Nobari, Niloofar & Dehkordi, Ali Mobini, 2023. "Innovation intelligence in managing co-creation process between tech-enabled corporations and startups," Technological Forecasting and Social Change, Elsevier, vol. 186(PB).
    4. Yáñez-Valdés, Claudia & Guerrero, Maribel & Barros-Celume, Sebastián & Ibáñez, María J., 2023. "Winds of change due to global lockdowns: Refreshing digital social entrepreneurship research paradigm," Technological Forecasting and Social Change, Elsevier, vol. 190(C).

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