Is Flat Fair?
Dynamic pricing holds out the promise of shifting peak demand as well as reducing overall demand. But it also raises thorny issues of fairness. All practical pricing systems involve tradeoffs between equity and efficiency. I examine the circumstances under which equity ought to be allowed to trump efficiency and whether or not this constitutes a defense of flat pricing.
Volume (Year): 23 (2010)
Issue (Month): 6 (July)
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