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Dynamic Pricing for Residential Electric Customers: A Ratepayer Advocate's Perspective

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  • Brand, Stefanie A.

Abstract

New Jersey's Rate Counsel urges that the consideration of alternative pricing mechanisms aimed at encouraging a reduction or shift in residential electricity usage include recognition of the needs and wishes of consumers. Without consumer buy-in, any such pricing mechanisms will fail. To achieve the desired goals, customers must be able to understand and react to the pricing signals.

Suggested Citation

  • Brand, Stefanie A., 2010. "Dynamic Pricing for Residential Electric Customers: A Ratepayer Advocate's Perspective," The Electricity Journal, Elsevier, vol. 23(6), pages 50-55, July.
  • Handle: RePEc:eee:jelect:v:23:y:2010:i:6:p:50-55
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    Cited by:

    1. Hobman, Elizabeth V. & Frederiks, Elisha R. & Stenner, Karen & Meikle, Sarah, 2016. "Uptake and usage of cost-reflective electricity pricing: Insights from psychology and behavioural economics," Renewable and Sustainable Energy Reviews, Elsevier, vol. 57(C), pages 455-467.
    2. Strong, Derek Ryan, 2017. "The Early Diffusion of Smart Meters in the US Electric Power Industry," Thesis Commons 7zprk, Center for Open Science.
    3. Cappers, Peter & Spurlock, C. Anna & Todd, Annika & Jin, Ling, 2018. "Are vulnerable customers any different than their peers when exposed to critical peak pricing: Evidence from the U.S," Energy Policy, Elsevier, vol. 123(C), pages 421-432.
    4. Paul Simshauser and David Downer, 2016. "On the Inequity of Flat-rate Electricity Tariffs," The Energy Journal, International Association for Energy Economics, vol. 0(Number 3).
    5. Simshauser, Paul & Whish-Wilson, Patrick, 2017. "Price discrimination in Australia's retail electricity markets: An analysis of Victoria & Southeast Queensland," Energy Economics, Elsevier, vol. 62(C), pages 92-103.

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