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Uncovering business model innovation contexts: A comparative analysis by fsQCA methods

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  • To, Chester K.M.
  • Au, Joe S.C.
  • Kan, C.W.

Abstract

Business model innovation purports to create new business values in uncharted market ecologies. In addressing questions of how business contexts can shape and impose urgency on business model innovation, this research reviews and puts forth five classes of contextual antecedents, namely, business eco-networks, the business actors' behavioral orientation, mastery of technology, rules and governance, and business complexity. The research also posits that the configurations of these contextual antecedents mediate two business model performance outcomes: adaptive agility, and resource capability. This research conceives the antecedents that mediate outcomes in complex multiconfiguration contexts, and analyses their relationships using fuzzy-set qualitative comparative analysis (fsQCA) methods. Using data from an empirical survey of 42 innovation start-ups, this research corroboration concludes with relevant implications for managing business model innovation. The research results identify seven antecedent configurations multimorphologically leading to the same outcomes. As uncovered by the analysis, the mastery of technology and business complexity are the most salient, necessary antecedents. This research contributes to the business strategy literature, as well as to innovation management, by characterizing the configurative conditions for the effective pursuit of business model innovation.

Suggested Citation

  • To, Chester K.M. & Au, Joe S.C. & Kan, C.W., 2019. "Uncovering business model innovation contexts: A comparative analysis by fsQCA methods," Journal of Business Research, Elsevier, vol. 101(C), pages 783-796.
    • Handle: RePEc:eee:jbrese:v:101:y:2019:i:c:p:783-796
    DOI: 10.1016/j.jbusres.2018.12.042
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    Cited by:

    1. Vatankhah, Sanaz & Bamshad, Vahideh & Altinay, Levent & De Vita, Glauco, 2023. "Understanding business model development through the lens of complexity theory: Enablers and barriers," Journal of Business Research, Elsevier, vol. 155(PA).
    2. Laura Carraresi & Stefanie Bröring, 2021. "How does business model redesign foster resilience in emerging circular value chains?," Post-Print hal-03267359, HAL.
    3. Stefano Magistretti & Daniel Trabucchi, 2025. "Agile-as-a-tool and agile-as-a-culture: a comprehensive review of agile approaches adopting contingency and configuration theories," Review of Managerial Science, Springer, vol. 19(1), pages 223-253, January.
    4. Best, Bernadette & Miller, Kristel & McAdam, Rodney & Moffett, Sandra, 2021. "Mission or margin? Using dynamic capabilities to manage tensions in social purpose organisations’ business model innovation," Journal of Business Research, Elsevier, vol. 125(C), pages 643-657.
    5. To, Chester K.M. & Chau, K.P. & Kan, Chi Wai, 2020. "The logic of innovative value proposition: A schema for characterizing and predicting business model evolution," Journal of Business Research, Elsevier, vol. 112(C), pages 502-520.
    6. Pinho, Celso R.A. & Pinho, Maria Luiza C.A. & Deligonul, Seyda Z. & Tamer Cavusgil, S., 2022. "The agility construct in the literature: Conceptualization and bibliometric assessment," Journal of Business Research, Elsevier, vol. 153(C), pages 517-532.
    7. Zhongju Liao & Xiang Zhu, 2022. "A configurational analysis of firms' environmental innovation: Evidence from China's key pollutant‐discharge listed companies," Sustainable Development, John Wiley & Sons, Ltd., vol. 30(6), pages 1511-1522, December.
    8. Luo, Xingwu & Cao, Dongmei & Tjahjono, Benny & Adegbile, Abiodun, 2022. "Business model innovation themes of emerging market enterprises: Evidence in China," Journal of Business Research, Elsevier, vol. 139(C), pages 1619-1630.
    9. Fernanda Bethlem Tigre & Paulo Lopes Henriques & Carla Curado, 2022. "Building trustworthiness: Leadership self-portraits," Quality & Quantity: International Journal of Methodology, Springer, vol. 56(6), pages 3971-3991, December.
    10. Best, Bernadette & Miller, Kristel & McAdam, Rodney & Maalaoui, Adnane, 2022. "Business model innovation within SPOs: Exploring the antecedents and mechanisms facilitating multi-level value co-creation within a value-network," Journal of Business Research, Elsevier, vol. 141(C), pages 475-494.
    11. Wang, Qianwen & Liu, Xu & Hu, Miao & Huo, Baofeng, 2024. "A reductionistic or holistic approach? The impacts of fit patterns of supplier and customer integration on company and supply chain performance," International Journal of Production Economics, Elsevier, vol. 273(C).
    12. Tykkyläinen, Saila & Ritala, Paavo, 2021. "Business model innovation in social enterprises: An activity system perspective," Journal of Business Research, Elsevier, vol. 125(C), pages 684-697.
    13. Zhongju Liao & Ke Chen, 2025. "What Drives Market‐Oriented Trading of Resource and Environmental Elements: An Analysis Based on the Technology–Organization–Environment Framework," Sustainable Development, John Wiley & Sons, Ltd., vol. 33(4), pages 5998-6012, August.
    14. Lalicic, Lidija & Weismayer, Christian, 2021. "Consumers’ reasons and perceived value co-creation of using artificial intelligence-enabled travel service agents," Journal of Business Research, Elsevier, vol. 129(C), pages 891-901.
    15. Chamindika Weerakoon & Sarath S. Kodithuwakku, 2023. "Configurations of Business Model Innovation: Unpacking the Practice Adopted by Firms in an Emerging Market Context," Journal of Entrepreneurship and Innovation in Emerging Economies, Entrepreneurship Development Institute of India, vol. 32(1), pages 218-259, March.
    16. Randhawa, Krithika & Wilden, Ralf & Gudergan, Siegfried, 2021. "How to innovate toward an ambidextrous business model? The role of dynamic capabilities and market orientation," Journal of Business Research, Elsevier, vol. 130(C), pages 618-634.
    17. Negruţiu Cristian & Onea Alexandra & Bădescu Ruxandra, 2020. "Innovation trends in Romanian logistics providers industry," Proceedings of the International Conference on Business Excellence, Sciendo, vol. 14(1), pages 807-818, July.

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