IDEAS home Printed from https://ideas.repec.org/a/eee/aumajo/v26y2018i4p295-296.html
   My bibliography  Save this article

Introduction to Special Section: A discourse on alternative world views in marketing research

Author

Listed:
  • Purchase, Sharon

Abstract

No abstract is available for this item.

Suggested Citation

  • Purchase, Sharon, 2018. "Introduction to Special Section: A discourse on alternative world views in marketing research," Australasian marketing journal, Elsevier, vol. 26(4), pages 295-296.
  • Handle: RePEc:eee:aumajo:v:26:y:2018:i:4:p:295-296
    DOI: 10.1016/j.ausmj.2018.10.001
    as

    Download full text from publisher

    File URL: http://www.sciencedirect.com/science/article/pii/S1441358218302647
    Download Restriction: Full text for ScienceDirect subscribers only

    File URL: https://libkey.io/10.1016/j.ausmj.2018.10.001?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    As the access to this document is restricted, you may want to search for a different version of it.

    References listed on IDEAS

    as
    1. Kennedy, Rachel & Hartnett, Nicole, 2018. "Marketing is scrambled: All evidence-based theorists are invited to breakfast," Australasian marketing journal, Elsevier, vol. 26(4), pages 303-306.
    2. Shaw, Michael & Nowicki, Andrew, 2018. "Incommensurability and paradigm crossing: Folding the EGs back into the omelet or blood in the water?," Australasian marketing journal, Elsevier, vol. 26(4), pages 297-302.
    3. Lowe, Sid & Rod, Michel, 2018. "Academic spin doctoring: The incommensurability debate as a scholarly war fantasy," Australasian marketing journal, Elsevier, vol. 26(4), pages 307-309.
    4. Lowe, Sid & Ellis, Nick & Purchase, Sharon, 2008. "Rethinking language in IMP research: Networking processes in other words," Scandinavian Journal of Management, Elsevier, vol. 24(4), pages 295-307, December.
    Full references (including those not matched with items on IDEAS)

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Phua, Peilin & Kennedy, Rachel & Trinh, Giang & Page, Bill & Hartnett, Nicole, 2020. "Examining older consumers’ loyalty towards older brands in grocery retailing," Journal of Retailing and Consumer Services, Elsevier, vol. 52(C).
    2. Daniela Andreini & Giuseppe Pedeliento, 2013. "B2B vs. B2C: an empirical attempt to bridge the gap," MERCATI & COMPETITIVIT?, FrancoAngeli Editore, vol. 2013(1), pages 73-96.
    3. Ivanova-Gongne, Maria & Törnroos, Jan-Åke, 2017. "Understanding cultural sensemaking of business interaction: A research model," Scandinavian Journal of Management, Elsevier, vol. 33(2), pages 102-112.
    4. Valkokari, Katri, 2015. "Describing network dynamics in three different business nets," Scandinavian Journal of Management, Elsevier, vol. 31(2), pages 219-231.

    More about this item

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:eee:aumajo:v:26:y:2018:i:4:p:295-296. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Catherine Liu (email available below). General contact details of provider: https://www.journals.elsevier.com/australasian-marketing-journal/ .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.