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Regional tourism competitiveness using the PROMETHEE approach

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  • Lopes, Ana Paula F.
  • Muñoz, María M.
  • Alarcón-Urbistondo, Pilar

Abstract

The competitiveness of tourism destinations is a key issue because it enables destinations to know their position with regard to their competitors. The aim of this paper is threefold: (1) to address the measurement of the competitiveness of tourism destinations at the regional level, (2) to show the suitability of using multi-criteria techniques to measure competitiveness, and (3) to apply the PROMETHEE and GAIA methods within a competitiveness study of eight tourist destinations located in the Northern Region of Portugal. The Metropolitan Area of Porto is the first in the ranking, followed by Cávado and Douro. The results of such an analysis show the comparative strengths and weaknesses of destinations, and allow them to identify their true competitors as well as those other destinations that are most similar to them.

Suggested Citation

  • Lopes, Ana Paula F. & Muñoz, María M. & Alarcón-Urbistondo, Pilar, 2018. "Regional tourism competitiveness using the PROMETHEE approach," Annals of Tourism Research, Elsevier, vol. 73(C), pages 1-13.
    • Handle: RePEc:eee:anture:v:73:y:2018:i:c:p:1-13
    DOI: 10.1016/j.annals.2018.07.003
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    References listed on IDEAS

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    4. Mendola, Daria & Volo, Serena, 2017. "Building composite indicators in tourism studies: Measurements and applications in tourism destination competitiveness," Tourism Management, Elsevier, vol. 59(C), pages 541-553.
    5. Roland Craigwell, 2007. "Tourism Competitiveness in Small Island Developing States," WIDER Working Paper Series RP2007-19, World Institute for Development Economic Research (UNU-WIDER).
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    Cited by:

    1. Shengrui Zhang & Lei Chi & Tongyan Zhang & Yingjie Wang, 2023. "Optimization of Tourism Management Based on Regional Tourism Competitiveness Evaluation: Evidence from Ningxia Hui Autonomous Region, China," Sustainability, MDPI, vol. 15(12), pages 1-22, June.
    2. Caicedo-Barreth Alba & Pavón Enrique Santos & Santos Luís Lima, 2020. "Competitiveness of Guayaquil towards bleisure tourism," European Journal of Tourism, Hospitality and Recreation, Sciendo, vol. 10(2), pages 118-133, December.
    3. Ana Garcia-Bernabeu & Adolfo Hilario-Caballero, 2021. "Monitoring multidimensional phenomena with a multicriteria composite performance interval approach," Papers 2107.08393, arXiv.org.

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