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Going along with the crowd? The importance of group effects for environmental deliberative monetary valuation

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Abstract

Deliberation is expected to enhance the validity and/or the democratic status of stated preference methods. Those objectives are challenged by the potential presence of group effects. Deference to the information publicly announced by others and social pressures to conformity hinder people’s ability to express reflective and independent preferences. Through a split sample contingent valuation survey, we tested whether participating in group discussion affects willingness to pay (WTP). We also test for the presence of group effects. Participants in group discussion stated a higher WTP, and we did not find evidence of group effects. These results are favorable to the deliberative project ***** La valoración deliberativa ha sido propuesta para mejorar la validez y el estatus democrático de los métodos de preferencias declaradas. La presencia de efectos grupales pone en duda la realización de estos objetivos. Falencias informativas y presiones sociales dificultan la expresión autónoma de preferencias. Se aplicó una encuesta de valoración contingente siguiendo un procedimiento cuasi-experimental con el propósito de estimar el efecto de la deliberación en la DAP y detectar la presencia de efectos grupales. Se observó una mayor DAP para los participantes en deliberación, la cual no estuvo acompanada de efectos grupales. Estos resultados son favorables a la deliberación.

Suggested Citation

  • Andrés Vargas & David Diaz, 2017. "Going along with the crowd? The importance of group effects for environmental deliberative monetary valuation," Revista Cuadernos de Economia, Universidad Nacional de Colombia, FCE, CID, vol. 36(70), pages 75-94, January.
  • Handle: RePEc:col:000093:015067
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    References listed on IDEAS

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    1. Thomas Dietz & Paul C. Stern & Amy Dan, 2009. "How Deliberation Affects Stated Willingness to Pay for Mitigation of Carbon Dioxide Emissions: An Experiment," Land Economics, University of Wisconsin Press, vol. 85(2), pages 329-347.
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    Cited by:

    1. Brian Witt, 2019. "Evaluating the Effects of a Minimalist Deliberative Framework on the Willingness to Participate in a Payment for Ecosystem Services Program," Resources, MDPI, vol. 8(2), pages 1-26, June.

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    More about this item

    Keywords

    Deliberative monetary valuation; social conformity; public participation; willingness to pay.;
    All these keywords.

    JEL classification:

    • Q50 - Agricultural and Natural Resource Economics; Environmental and Ecological Economics - - Environmental Economics - - - General
    • Q51 - Agricultural and Natural Resource Economics; Environmental and Ecological Economics - - Environmental Economics - - - Valuation of Environmental Effects
    • Q57 - Agricultural and Natural Resource Economics; Environmental and Ecological Economics - - Environmental Economics - - - Ecological Economics
    • D61 - Microeconomics - - Welfare Economics - - - Allocative Efficiency; Cost-Benefit Analysis
    • D63 - Microeconomics - - Welfare Economics - - - Equity, Justice, Inequality, and Other Normative Criteria and Measurement

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