IDEAS home Printed from https://ideas.repec.org/
MyIDEAS: Login to save this article or follow this journal

Product Proliferation in India's Cotton Seed Market: Are There Too Many Varieties?

  • Ramaswami Bharat

    (Indian Statistical Institute)

  • Murugkar Milind

    (Institute of Engineering Education and Research)

  • Shelar Mahesh

    (Institute of Engineering Education and Research)

With about $250 million in sales, India's cotton seed market is one of the largest cotton seed markets in the world. While products of public sector breeding traditionally dominated this sector, the bulk of value is now accounted by private seed firms. A persistent criticism of the Indian cotton seed market is that there are far too many cotton varieties as the private sector recycles older and inferior varieties under new names. This paper examines the phenomenon of variety proliferation in the cotton seed market of Maharashtra, India. Empirical evidence is presented from a survey of seed dealers in 2005. The evidence shows that while variety proliferation is indeed observed, the cause of it is private bred hybrids that are highly localized and which are rarely market leaders. Only a few varieties are dominant geographically and they command price premiums suggesting brand power. Firm and brand reputations matter and substitute for regulation by restricting fly-by-night operators.

If you experience problems downloading a file, check if you have the proper application to view it first. In case of further problems read the IDEAS help page. Note that these files are not on the IDEAS site. Please be patient as the files may be large.

File URL: http://www.degruyter.com/view/j/jafio.2009.7.1/jafio.2009.7.1.1256/jafio.2009.7.1.1256.xml?format=INT
Download Restriction: For access to full text, subscription to the journal or payment for the individual article is required.

As the access to this document is restricted, you may want to look for a different version under "Related research" (further below) or search for a different version of it.

Article provided by De Gruyter in its journal Journal of Agricultural & Food Industrial Organization.

Volume (Year): 7 (2009)
Issue (Month): 1 (March)
Pages: 1-17

as
in new window

Handle: RePEc:bpj:bjafio:v:7:y:2009:i:1:n:2
Contact details of provider: Web page: http://www.degruyter.com

Order Information: Web: http://www.degruyter.com/view/j/jafio

No references listed on IDEAS
You can help add them by filling out this form.

This item is not listed on Wikipedia, on a reading list or among the top items on IDEAS.

When requesting a correction, please mention this item's handle: RePEc:bpj:bjafio:v:7:y:2009:i:1:n:2. See general information about how to correct material in RePEc.

For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: (Peter Golla)

If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

If references are entirely missing, you can add them using this form.

If the full references list an item that is present in RePEc, but the system did not link to it, you can help with this form.

If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your profile, as there may be some citations waiting for confirmation.

Please note that corrections may take a couple of weeks to filter through the various RePEc services.

This information is provided to you by IDEAS at the Research Division of the Federal Reserve Bank of St. Louis using RePEc data.