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Implementing Supply Chain Technologies in Emerging Markets: An Institutional Theory Perspective

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  • John P. Saldanha
  • John E. Mello
  • A. Michael Knemeyer
  • T.A.S. Vijayaraghavan

Abstract

type="main" xml:id="jscm12065-abs-0001"> Supply chain technology (SCT) facilitates information transfer within and across firm boundaries. However, institutional environments in emerging markets give rise to challenges that inhibit the implementation of SCT and the consequent realization of its benefits. Unfortunately, there is a lack of understanding as to the nature or the extent of these implementation challenges. We undertook a grounded theory study in the emerging market of India to investigate how SCT is implemented when subjected to prevailing institutional pressures. Based on an analysis of interviews with 50 supply chain managers, we find that early adopters of SCT experience significant and numerous unmet expectations associated with SCT implementation. These unmet expectations arise from competing institutional logics with the resultant isomorphic pressure causing the juxtaposition of two incompatible supply chains in India. A key finding of this study contradicts extant research, supporting recent work in emerging markets, to suggest a need to reassess our mental models developed in the West and conceptualize de novo models that are sensitive to the institutional environments of emerging markets.

Suggested Citation

  • John P. Saldanha & John E. Mello & A. Michael Knemeyer & T.A.S. Vijayaraghavan, 2015. "Implementing Supply Chain Technologies in Emerging Markets: An Institutional Theory Perspective," Journal of Supply Chain Management, Institute for Supply Management, vol. 51(1), pages 5-26, January.
  • Handle: RePEc:bla:jscmgt:v:51:y:2015:i:1:p:5-26
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    File URL: http://hdl.handle.net/10.1111/jscm.2015.51.issue-1
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    Citations

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    Cited by:

    1. Christopher W. Craighead & David J. Ketchen Jr. & Matthew T. Jenkins & Mary C. Holcomb, 2017. "A Supply Chain Perspective on Strategic Foothold Moves in Emerging Markets," Journal of Supply Chain Management, Institute for Supply Management, vol. 53(4), pages 3-12, October.
    2. Jessica L. Darby & David J. Ketchen & Brent D. Williams & Travis Tokar, 2020. "The Implications of Firm‐Specific Policy Risk, Policy Uncertainty, and Industry Factors for Inventory: A Resource Dependence Perspective," Journal of Supply Chain Management, Institute for Supply Management, vol. 56(4), pages 3-24, October.
    3. Ira Haavisto & Alain Vaillancourt, 2017. "The Effect of ICT on Supply Chains of Emerging Markets," CIRANO Working Papers 2017s-28, CIRANO.
    4. Jayaram, Jayanth & Avittathur, Balram, 2015. "Green supply chains: A perspective from an emerging economy," International Journal of Production Economics, Elsevier, vol. 164(C), pages 234-244.
    5. Anne M. Quarshie & Rudolf Leuschner, 2020. "Interorganizational Interaction in Disaster Response Networks: A Government Perspective," Journal of Supply Chain Management, Institute for Supply Management, vol. 56(3), pages 3-25, July.
    6. Sabari R. Prasanna, 2022. "The role of supplier innovativeness in the humanitarian context," Annals of Operations Research, Springer, vol. 319(1), pages 1359-1377, December.
    7. Tino T. Herden & Benjamin Nitsche & Benno Gerlach, 2020. "Overcoming Barriers in Supply Chain Analytics—Investigating Measures in LSCM Organizations," Logistics, MDPI, vol. 4(1), pages 1-27, February.
    8. Matthias Thürer & Balram Avittathur, 2017. "How do Indian firms source from China? Implications on cross-border supply chain management," DECISION: Official Journal of the Indian Institute of Management Calcutta, Springer;Indian Institute of Management Calcutta, vol. 44(4), pages 247-258, December.

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