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A supply‐side analysis of agritourism: Evidence from farm‐level agriculture census data in Taiwan

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  • Hung‐Hao Chang
  • Ashok K. Mishra
  • Tzong‐Haw Lee

Abstract

Due to consumers’ increased demand for leisure and farmers’ need for income diversification, researchers and policymakers have significant interest in topics related to agritourism. This study provides a supply‐side analysis on agritourism using Taiwan as a case study. Utilising a sample of 720,148 family farms from the 2010 agriculture census survey in Taiwan, we quantify the effects of engaging in the agritourism business on farm income, on farm succession, and on family members’ labour supply decisions between on‐farm and off‐farm work. An analytical framework that combines the doubly robustness regression model and semiparametric estimation is proposed to address the endogeneity bias. Results indicate that participation in agritourism increases farm income and family farm succession. Farms engaging in agritourism also have more family members working on the farm, and fewer family members working off‐farm, compared to farms not engaging in agritourism. Although agritourism enterprises are developed to meet consumers’ demand for leisure, our results show that they also improve the economic welfare of farm households.

Suggested Citation

  • Hung‐Hao Chang & Ashok K. Mishra & Tzong‐Haw Lee, 2019. "A supply‐side analysis of agritourism: Evidence from farm‐level agriculture census data in Taiwan," Australian Journal of Agricultural and Resource Economics, Australian Agricultural and Resource Economics Society, vol. 63(3), pages 521-548, July.
    • Handle: RePEc:bla:ajarec:v:63:y:2019:i:3:p:521-548
    DOI: 10.1111/1467-8489.12304
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    Cited by:

    1. Shingo Yoshida & Hironori Yagi, 2021. "Long-Term Development of Urban Agriculture: Resilience and Sustainability of Farmers Facing the Covid-19 Pandemic in Japan," Sustainability, MDPI, vol. 13(8), pages 1-23, April.
    2. Tzong-Haw Lee & Yu-You Liou & Hung-Hao Chang, 2025. "Is Solar Panel Adoption a Win–Win Strategy for Chicken Farms? Evidence from Agriculture Census Data," Agriculture, MDPI, vol. 15(20), pages 1-20, October.
    3. Lee, Tzong-Haw & Liou, Yu-You & Chang, Hung-Hao, 2025. "Forest diversity and the distribution of farm revenue - Empirical evidence from forest farms in Taiwan," Forest Policy and Economics, Elsevier, vol. 171(C).
    4. Marius-Ionuț Gordan & Cosmin Alin Popescu & Jenica Călina & Tabita Cornelia Adamov & Camelia Maria Mănescu & Tiberiu Iancu, 2024. "Spatial Analysis of Seasonal and Trend Patterns in Romanian Agritourism Arrivals Using Seasonal-Trend Decomposition Using LOESS," Agriculture, MDPI, vol. 14(2), pages 1-24, January.
    5. Laura Moritz & Lena Kuhn & Ihtiyor Bobojonov, 2025. "The Impact of Agricultural Index Insurance on Farmers' Welfare and Climate Resilience: Findings From Uzbekistan," Australian Journal of Agricultural and Resource Economics, Australian Agricultural and Resource Economics Society, vol. 69(3), pages 598-610, July.
    6. Fabio Bartolini & Daniele Vergamini, 2019. "Understanding the Spatial Agglomeration of Participation in Agri-Environmental Schemes: The Case of the Tuscany Region," Sustainability, MDPI, vol. 11(10), pages 1-18, May.
    7. Liu, Jhih-Yun, 2022. "The Impacts of Taiwan’s Rural Rejuvenation Program on Rural Migration," 2022 Annual Meeting, July 31-August 2, Anaheim, California 322350, Agricultural and Applied Economics Association.

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