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Evaluating the impact of government policies on tourist satisfaction in Vietnam: A GSCA approach

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  • Canh Quang Tran

    (Ho Chi Minh City University of Economics and Finance, Ho Chi Minh City, Vietnam)

Abstract

This research evaluates the impact of government policies on tourist satisfaction in Vietnam using Generalized Structured Component Analysis. It explores critical factors like infrastructure development, environmental conservation, safety, and cultural preservation, identifying them as key determinants of tourist satisfaction. The study highlights the essential role of government initiatives in these areas to improve the tourist experience. Findings indicate that effective policies in infrastructure, environmental protection, and cultural heritage preservation are crucial for sustainable tourism growth. Ensuring safety and security fosters trust and encourages repeat visits. These insights provide practical recommendations for policymakers and industry stakeholders to develop strategies that enhance tourist satisfaction and strengthen Vietnam’s competitive position in the global tourism market. Collaboration among government authorities, private entities, and local communities is essential to address these challenges. By prioritizing sustainable tourism practices and aligning policies with tourist expectations, Vietnam can achieve long-term growth in its tourism sector while preserving cultural and natural assets. This study offers a comprehensive framework for understanding the relationship between government policies and tourist satisfaction, aiding strategic planning and policy formulation to enhance Vietnam’s appeal as a premier travel destination.

Suggested Citation

  • Canh Quang Tran, 2025. "Evaluating the impact of government policies on tourist satisfaction in Vietnam: A GSCA approach," HO CHI MINH CITY OPEN UNIVERSITY JOURNAL OF SCIENCE - ECONOMICS AND BUSINESS ADMINISTRATION, HO CHI MINH CITY OPEN UNIVERSITY JOURNAL OF SCIENCE, HO CHI MINH CITY OPEN UNIVERSITY, vol. 15(4), pages 136-149.
    • Handle: RePEc:bjw:econen:v:15:y:2025:i:4:p:136-149
    DOI: 10.46223/HCMCOUJS.econ.en.15.4.3633.2025
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    References listed on IDEAS

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    1. Assaker, Guy & Vinzi, Vincenzo Esposito & O’Connor, Peter, 2011. "Examining the effect of novelty seeking, satisfaction, and destination image on tourists’ return pattern: A two factor, non-linear latent growth model," Tourism Management, Elsevier, vol. 32(4), pages 890-901.
    2. Natalia Kowalska & Anna Ostręga, 2020. "Using SERVQUAL Method to Assess Tourist Service Quality by the Example of the Silesian Museum Established on the Post-Mining Area," Land, MDPI, vol. 9(9), pages 1-19, September.
    3. Vo Thi Ngoc Thuy & Ho Huy Tuu & Sylvie Llosa & Hoang Doan Phuong Thao, 2020. "An application of Tetraclass model for evaluating ecotourism service quality in Vietnam," Post-Print hal-03497394, HAL.
    4. Lisheng Weng & Lingzhi Tan & Yifeng Yu, 2023. "The Effects of Perceived Cultural and Tourism Public Services on Visitor Satisfaction and Quality of Life: A Multiple Mediation Model," Land, MDPI, vol. 12(11), pages 1-17, November.
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    Keywords

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    JEL classification:

    • Z32 - Other Special Topics - - Tourism Economics - - - Tourism and Development
    • Z38 - Other Special Topics - - Tourism Economics - - - Policy
    • L83 - Industrial Organization - - Industry Studies: Services - - - Sports; Gambling; Restaurants; Recreation; Tourism
    • C38 - Mathematical and Quantitative Methods - - Multiple or Simultaneous Equation Models; Multiple Variables - - - Classification Methdos; Cluster Analysis; Principal Components; Factor Analysis

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