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The sales of craft over a Lively Talk and a cup of Coffee: social representations in a commercialization center of solidarity economy

Author

Listed:
  • Layon Carlos Cezar

    (Universidade Federal de Alfenas, Universidade Federal do Espirito Santo)

  • Letícia Dias Fantinel

    (Universidade Federal do Espirito Santo)

Abstract

The purpose of this article is to analyze the social representations about solidarity economy, work and crafts, circulating among the craftswomen of the Solidarity Economy Commercialization Center of the municipality of Cariacica-ES. For this purpose, we use the collection technique of data triangulation based on non-participant observation of ethnographic inspiration, interviews, and documentary research. The main results point to the valuation of crafts as a therapy and not only as work, with solidarity economy being pointed out by the craftswomen as the best format, given the possibility of performing shared management and the valorization of the human being. The conception of being able to do something with the hands dictates the rhythm of producing the crafts, reflected in the way of conducting management in a particular way, overcoming the difficulties encountered.

Suggested Citation

  • Layon Carlos Cezar & Letícia Dias Fantinel, 2018. "The sales of craft over a Lively Talk and a cup of Coffee: social representations in a commercialization center of solidarity economy," Brazilian Business Review, Fucape Business School, vol. 15(5), pages 475-493, September.
    • Handle: RePEc:bbz:fcpbbr:v:15:y:2018:i:5:p475-493
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    References listed on IDEAS

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    1. Jean-Louis Laville, 2003. "A New European Socioeconomic Perspective," Review of Social Economy, Taylor & Francis Journals, vol. 61(3), pages 389-405.
    2. Junko YAMASHITA, 2013. "Citizen Participation or Low-Cost Care Providers? Welfare Non-profit Organisations in Japan," Social Science Japan Journal, University of Tokyo and Oxford University Press, vol. 16(1), pages 45-62.
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