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Effizienzkonsum: Produktivitätssteigerung als Beschreibungsrahmen bestimmter Konsum-Entscheidungen

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  • Siemoneit, Andreas

Abstract

Als Beitrag zur Debatte um mögliche Wachstumszwänge diskutiert dieser Artikel folgende These: Unternehmen und Konsumenten kaufen beide zahlreiche Güter, die sie effizienter machen. Dies erzeugt positive Rückkopplungen, die man als Wachstumszwang interpretieren kann. Für Unternehmen wird Effizienzsteigerung seit langem als Investitionsmotiv akzeptiert, aber weder Mikroökonomik noch Konsumsoziologie diskutieren sie auch nur als Konsummotiv. Nach einigen Begriffsbestimmungen wird 'Effizienzkonsum' als Maßnahme der Einkommenssicherung theoretisch begründet. Freiwillig ist Effizienzkonsum nur für Vorreiter: Innovative Konsumgüter werden über soziale Diffusionsprozesse von einer willkommenen Erweiterung des Möglichkeitenraumes zu einem sozialen Imperativ, dessen Nichtbefolgung zunehmend auch ökonomische Nachteile hat. Verschiedene Rückkopplungsmechanismen sorgen dafür, dass Effizienzkonsum nicht nur das Privatleben beschleunigt, sondern langfristig auch immer effizientere Industrie- und Handelsstrukturen begünstigt. Möglicherweise ist mittlerweile sogar Statuskonsum von Effizienzüberlegungen beeinflusst. Mikroökonomik und Konsumsoziologie haben diese Phänomene bislang kaum wahrgenommen. Denkbare Ursachen sind eine 'Disziplinenlücke' aufgrund akademischer Arbeitsteilung, unterschiedlicher Sprachgebrauch für Unternehmen und Konsumenten sowie Effekte des Arbeits- und Sozialrechts. Ein alternatives Theoriemodell des Konsums könnte die Asymmetrie zwischen Unternehmen und Konsumenten abmildern. In Anlehnung an die 'Charakteristika' der Konsumtheorie von Kelvin Lancaster werden Funktionen des Konsums definiert, welche sich bei Unternehmen und Konsumenten gleichermaßen finden lassen.

Suggested Citation

  • Siemoneit, Andreas, 2017. "Effizienzkonsum: Produktivitätssteigerung als Beschreibungsrahmen bestimmter Konsum-Entscheidungen," VÖÖ Discussion Papers 3/2017, Vereinigung für Ökologische Ökonomie e.V. (VÖÖ).
    • Handle: RePEc:zbw:voodps:32017
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    References listed on IDEAS

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    1. Kelvin J. Lancaster, 1966. "A New Approach to Consumer Theory," Journal of Political Economy, University of Chicago Press, vol. 74, pages 132-132.
    2. Stigler, George J & Becker, Gary S, 1977. "De Gustibus Non Est Disputandum," American Economic Review, American Economic Association, vol. 67(2), pages 76-90, March.
    3. Richters, Oliver & Siemoneit, Andreas, 2017. "Wachstumszwänge: Ressourcenverbrauch und Akkumulation als Wettbewerbsverzerrungen," EconStor Open Access Articles and Book Chapters, ZBW - Leibniz Information Centre for Economics, pages 169-182.
    4. Frank, Robert H, 1985. "The Demand for Unobservable and Other Nonpositional Goods," American Economic Review, American Economic Association, vol. 75(1), pages 101-116, March.
    5. Frank Ackerman, 1997. "Consumed in Theory: Alternative Perspectives on the Economics of Consumption," Journal of Economic Issues, Taylor & Francis Journals, vol. 31(3), pages 651-664, September.
    6. Richters, Oliver & Siemoneit, Andreas, 2017. "How imperative are the Joneses? Economic growth between individual desire and social coercion," VÖÖ Discussion Papers 4/2017, Vereinigung für Ökologische Ökonomie e.V. (VÖÖ).
    7. Binswanger, Mathias, 2001. "Technological progress and sustainable development: what about the rebound effect?," Ecological Economics, Elsevier, vol. 36(1), pages 119-132, January.
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    Cited by:

    1. Richters, Oliver & Siemoneit, Andreas, 2019. "Wachstumszwang – eine Übersicht," ZOE Discussion Papers 3, ZOE. institute for future-fit economies, Bonn.
    2. Richters, Oliver & Siemoneit, Andreas, 2017. "How imperative are the Joneses? Economic growth between individual desire and social coercion," VÖÖ Discussion Papers 4/2017, Vereinigung für Ökologische Ökonomie e.V. (VÖÖ).
    3. Richters, Oliver & Siemoneit, Andreas, 2017. "Fear of stagnation? A review on growth imperatives," VÖÖ Discussion Papers 6/2017, Vereinigung für Ökologische Ökonomie e.V. (VÖÖ).

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