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Response effects in rating scales in three countries

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  • van Herk, H.

    (Tilburg University, School of Economics and Management)

  • Verhallen, T.M.M.

    (Tilburg University, School of Economics and Management)

Abstract

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  • van Herk, H. & Verhallen, T.M.M., 1996. "Response effects in rating scales in three countries," Other publications TiSEM 8760590e-6a44-4632-ba1d-8, Tilburg University, School of Economics and Management.
    • Handle: RePEc:tiu:tiutis:8760590e-6a44-4632-ba1d-8b446decc1b4
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    1. Ravi Parameswaran & Attila Yaprak, 1987. "A Cross-National Comparison of Consumer Research Measures," Journal of International Business Studies, Palgrave Macmillan;Academy of International Business, vol. 18(1), pages 35-49, March.
    2. Kamakura, Wagner A & Mazzon, Jose Afonso, 1991. "Value Segmentation: A Model for the Measurement of Values and Value Systems," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 18(2), pages 208-218, September.
    3. Durvasula, Srinivas, et al, 1993. "Assessing the Cross-National Applicability of Consumer Behavior Models: A Model of Attitude toward Advertising in General," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 19(4), pages 626-636, March.
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