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What is the Cost of Venting? Evidence from eBay

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Author Info
Li, Lingfang (Ivy)
Abstract

This paper uses data collected from eBay's website to identify why buyers fail to leave (negative) feedback in online markets. Empirical results con¯rm that the fear of retaliation may be an important motivation for buyers not to leave (negative) feedback, while the time and effort cost of reporting may be not.

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File URL: http://mpra.ub.uni-muenchen.de/16949/
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Publisher Info
Paper provided by University Library of Munich, Germany in its series MPRA Paper with number 16949.

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Date of creation: Nov 2008
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Handle: RePEc:pra:mprapa:16949

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Related research
Keywords: reputation; feedback; asymmetric information;

Find related papers by JEL classification:
L81 - Industrial Organization - - Industry Studies: Services - - - Retail and Wholesale Trade; e-Commerce
L86 - Industrial Organization - - Industry Studies: Services - - - Information and Internet Services; Computer Software

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