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Textile and Apparel Market Segmentation in China

Author

Listed:
  • Hossain, Md Ekram
  • Dechun, Huang
  • Quangdung, Tran

Abstract

China is the largest clothing producer over the world and has the largest production capacity for textile mill products consisting of cotton, man-made fibers and silk. With the improving living standard of the Chinese people, local demand for high-quality textile and apparel goods continues to rise. China is not only the biggest producer and exporter but also a potential buyer and importer of textiles and apparel, backed by a fast-growing domestic market. From July 2010, China has listed 32 developing countries across the world for duty-free access to the Chinese market, which has created enormous opportunities for exporters of those countries to entry into the market. This paper evaluates the market segment, challenges and barriers to entry into the Chinese textile and apparel market, which could be a guideline for the new entrants of textile and apparel.

Suggested Citation

  • Hossain, Md Ekram & Dechun, Huang & Quangdung, Tran, 2012. "Textile and Apparel Market Segmentation in China," MPRA Paper 110162, University Library of Munich, Germany, revised 10 Oct 2012.
    • Handle: RePEc:pra:mprapa:110162
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    References listed on IDEAS

    as
    1. Gereffi, Gary, 1999. "International trade and industrial upgrading in the apparel commodity chain," Journal of International Economics, Elsevier, vol. 48(1), pages 37-70, June.
    Full references (including those not matched with items on IDEAS)

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    More about this item

    Keywords

    Textile and Apparel (T&A) Industry; Market Segmentation; China;
    All these keywords.

    JEL classification:

    • F1 - International Economics - - Trade
    • F10 - International Economics - - Trade - - - General
    • F11 - International Economics - - Trade - - - Neoclassical Models of Trade
    • F14 - International Economics - - Trade - - - Empirical Studies of Trade
    • F17 - International Economics - - Trade - - - Trade Forecasting and Simulation
    • F6 - International Economics - - Economic Impacts of Globalization
    • F61 - International Economics - - Economic Impacts of Globalization - - - Microeconomic Impacts
    • F63 - International Economics - - Economic Impacts of Globalization - - - Economic Development

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